Performance Marketer

Cybernext Pvt Ltd; Chandigarh; On-site; INR 300,000 - 700,000; Full time

Job summary

Join a forward-thinking company as a Performance Marketer, where your innovative strategies will drive campaign success. In this dynamic role, you'll lead and manage advertising campaigns across various platforms, utilizing advanced techniques to enhance performance and ROI. Your expertise in Google AdWords and Meta Ads will be pivotal in crafting effective strategies that resonate with clients' objectives. Collaborate with a talented team, stay ahead of industry trends, and make a significant impact in the advertising services sector. If you're passionate about digital marketing and ready to take on exciting challenges, this opportunity is perfect for you.

Qualifications

• Bachelor’s degree in Marketing or related field is required.
• Experience in digital marketing and campaign management is preferred.

Responsibilities

• Lead and manage end-to-end campaigns on Google AdWords and Meta Ads.
• Monitor campaign metrics and optimize based on data insights.

Skills

Strategic Mindset

Meta Ads

Google AdWords

Data-Driven Insights

Industry Trend Tracking

Campaign Monitoring

Client Communication

Campaign Setup

Performance Reporting

Presentation Skills

Education

Bachelor’s degree in Marketing

Relevant courses or certifications in digital marketing

Job description

We are seeking a Performance Marketer with expertise in paid advertising, ideation, and client handling, who is research-driven, stays updated on industry trends, and excels at boosting campaign performance through innovative strategies using Google AdWords, Meta Ads, LinkedIn Ads and more.

Key Responsibilities:

1. Lead and manage end-to-end campaigns on platforms such as Google AdWords and Meta Ads.
2. Develop creative and effective strategies using advanced techniques like SKAG and audience targeting.
3. Collaborate with clients to understand their objectives and translate them into actionable ad campaigns.
4. Continuously research and ideate novel approaches to enhance campaign performance and ROI.
5. Monitor campaign metrics and optimize based on data insights to maximize effectiveness.
6. Conduct A/B testing for ads and landing pages, ensuring creative solutions are data-driven.
7. Stay updated on the latest trends, tools, and innovations to apply cutting-edge techniques.
8. Present campaign performance reports to clients and suggest future improvements.
9. Oversee keyword research, competitive analysis, and audience segmentation.
10. Mentor junior team members, providing guidance on campaign management and industry best practices.

Key Skills:

• Strategic Mindset
• Meta Ads
• Google AdWords
• Data-Driven Insights
• Industry Trend Tracking
• Campaign Monitoring
• Client Communication
• Campaign Setup
• Performance Reporting
• Presentation Skills

Educational Qualification:

Bachelor’s degree in Marketing, Business, or a related field. Relevant courses or certifications in digital marketing (optional).

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Advertising Services