A leading automotive company based in Bengaluru is seeking an experienced professional to manage dealer onboarding and network expansion strategies. The ideal candidate should have a Bachelor's or Master's degree in a relevant field and at least 5 years of experience in dealer onboarding. Strong geographical knowledge and networking abilities are essential. The role involves collaboration with cross-functional teams and effective communication with dealers to enhance performance and growth.
Qualifications
Bachelor's or Master's degree in a relevant field.
Minimum 5 years of experience in dealer onboarding.
Good geographical knowledge and understanding of market trends.
Responsibilities
Develop network expansion strategy based on company objectives.
Identify and analyze potential market opportunities.
Evaluate dealership partners and establish selection criteria.
Skills
Geographical knowledge
Communication skills
Networking
Education
Bachelor's in Automobile or Mechanical Engineering
Master's in relevant field
Job description
Responsibilities
Develop a comprehensive network expansion strategy aligned with the company's business objectives and growth targets.
Identify potential market opportunities, analyze competition, and evaluate market demand to determine suitable locations for new dealerships.
Collaborate with the executive team to define network expansion goals, budgets, and timelines.
Dealer Identification and Selection:
Conduct market research and analysis to identify potential dealer partners who align with the company's values, brand image, and quality standards.
Establish selection criteria and evaluate prospective dealers based on their financial stability, market presence, infrastructure, and capabilities.
Build and maintain a robust pipeline of potential dealerships, ensuring a steady supply of qualified prospects.
Dealer Development and Management:
Collaborate with cross-functional teams, including sales, marketing, and operations, to develop dealer development programs, training initiatives, and incentive schemes.
Provide guidance and support to dealers in meeting sales targets, enhancing customer experience, and implementing effective marketing strategies.
Conduct periodic performance reviews, track key metrics, and provide actionable insights and recommendations to dealers for continuous improvement.
Relationship Building:
Cultivate strong relationships with existing dealers, acting as the primary point of contact for their concerns, feedback, and business development opportunities.
Organize regular dealer meetings, workshops, and conferences to foster collaboration, share best practices, and provide updates on company initiatives.
Collaborate with dealers to develop joint marketing campaigns, promotional activities, and brand-building initiatives.
Monitor industry trends, competitor activities, and customer preferences to identify emerging opportunities and potential threats to the company's network expansion plans.
Conduct market visits, gather customer feedback, and provide insights into product development and marketing teams for product improvements and new product launches.
Requirements
Should be Bachelor's in Automobile / Mechanical Or Masters's in relevant
Minimum 5 years of experience dealer onboarding
Good geographical knowledge and market trends
Good network connects in generating leads
Great communicator and convincing capabilities with timely follow up.