Meta Ads Executive

Vero Jobs Pvt. Ltd.; Surat; On-site; INR 300,000 - 540,000; Full time

Job summary

Vero Jobs Pvt. Ltd. in Surat, Gujarat is seeking a results-driven Meta Ads Executive to join our digital marketing team.

You will manage Meta (Facebook & Instagram) campaigns, drive leads, sales, and brand visibility through data-driven strategies. The role involves planning, launching, managing, and optimizing paid campaigns, analyzing performance metrics, and continuously refining budgets and targeting to maximize ROI.

Qualifications

• Hands-on experience managing Meta advertising campaigns on Facebook & Instagram.
• Strong analytical and reporting skills.
• Experience with lead generation and ecommerce campaigns.

Responsibilities

• Plan, launch, manage and optimize paid advertising campaigns across Meta platforms.
• Analyze campaign performance and monitor ROAS, CTR, CPC, CPA and conversions.
• Collaborate with creative team to develop compelling ad creatives and perform A/B testing.
• Implement audience segmentation to improve campaign performance.

Skills

Meta Ads Manager

A/B Testing

Data-driven decisions

Lead generation

Tools

Meta Pixel

Conversion API

Job description

We are seeking a results-driven Meta Ads Executive to join our digital marketing team in Surat, Gujarat. The ideal candidate will have hands-on experience managing Meta (Facebook & Instagram) advertising campaigns and a proven ability to generate leads, drive sales, and improve brand visibility through data-driven strategies.

In this role, you will be responsible for planning, launching, managing, and optimizing paid advertising campaigns across Meta platforms. You will analyze campaign performance, monitor key metrics such as ROAS, CTR, CPC, CPA, and conversions, and continuously optimize budgets and targeting strategies to maximize return on investment. Working closely with the creative team, you will develop compelling ad creatives, perform A/B testing, and implement audience segmentation to improve campaign performance.

The ideal candidate should have a strong understanding of Meta Ads Manager, Meta Pixel, Conversion API, campaign optimization techniques, and performance marketing. Experience with lead generation and eCommerce campaigns, combined with strong analytical and reporting skills, will be highly valued. If you are passionate about digital advertising, data analysis, and delivering measurable business results, we'd love to have you on our team.