Meta Ads Executive

Socio Labs; New Delhi; On-site; INR 420,000 - 600,000; Full time

Benefits offered by this job

Competitive Salary

Professional Development

Collaborative Environment

Work-life balance

Job summary

Socio Labs in Delhi is seeking a results-driven Facebook (Meta) Ads Executive to strategize, execute, and optimize campaigns across Facebook and Instagram. The role focuses on budgeting, audience targeting, and performance analytics to drive lead generation and client revenue growth.

You will leverage Meta Ads Manager, craft compelling ad copy, and implement campaigns that align with client goals. The position is on-site in Delhi, with full-time hours from 10 AM to 7 PM, Monday to Friday, and

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 1–2 years proven experience managing Facebook ad campaigns with measurable results.
• In-depth knowledge of Meta Ads Manager: targeting, creation, optimization.
• Strong ability to interpret data and metrics to inform decisions.
• Excellent written and verbal communication for ad copy and performance insights.
• Attention to detail and ability to deliver high-quality work in a fast-paced environment.

Responsibilities

• Create and manage social campaigns across Facebook and Instagram.
• Set up campaigns with appropriate budget and conversion goals.
• Implement campaigns aligned with client goals and business strategy.
• Analyze ad trends and provide actionable recommendations.
• Regularly review running campaigns to optimize performance.

Skills

Analytical skills

Communication skills

Detail-oriented

Creative thinking

Campaign management

Facebook Ads Manager proficiency

Education

Bachelor's degree in Marketing or Business

Tools

Facebook/Meta Ads Manager

Google Ads

LinkedIn Ads

Job description

We at Socio Labs are a dedicated workaholic group who love the digital world. We craft fresh digital

makeovers for your business. We work in cohesion, enjoying the entire journey from brainstorming

sessions to the final outcome. Our passionate team works as per client needs and demands. Our

amalgamation of creativity and technology will restyle your websites, social media, ranking in search

engine research and bringing you quality leads for efficient conversions. Using custom-tailored ideas

and marketing parcels will help you climb the ladder of success in digital space.

Role Overview

We are seeking a results-driven Facebook (Meta) Ads Executive to strategize, execute, and optimize

paid advertising campaigns across Meta platforms—including Facebook, Instagram. The ideal

candidate will possess a deep understanding of Meta Ads , audience targeting, and performance

analytics to drive lead generation, customer acquisition, and revenue growth.

Responsibilities

• Responsible for creating and managing social media campaigns across Facebook and Instagram.
• Setting it up effectively in terms of budget and conversions.
• Implementing effective campaigning strategies best suited for the clients and the goals of the business.
• Analyzing advertising trends and giving recommendations accordingly.
• Reviewing and analyzing the running campaigns regularly.

Required Qualifications & Skills

• Educational Background: Bachelor’s degree in Marketing, Business, or a related field.
• Experience: 1- 2 years proven experience managing Facebook ad campaigns with a strong track record of achieving measurable results.
• Technical Proficiency: In-depth knowledge of the Facebook/Meta Ads Manager platform, including audience targeting, ad creation, and campaign optimization techniques.
• Analytical Skills: Strong analytical skills with the ability to interpret data and metrics to make informed decisions.
• Communication Skills: Excellent written and verbal communication skills, with the ability to craft compelling ad copy and communicate campaign performance insights effectively.
• Detail-Oriented: Strong attention to detail with a focus on delivering high-quality work in a fast-paced environment.
• Creative Thinking: Creative thinker with a passion for innovation and staying ahead of industry trends.
• Must know how to run and implement campaigns using social media ads
• Certifications: Facebook Blueprint Certification or similar credentials will be add on advantage.
• Additional Platform Experience: Experience with other digital advertising platforms (e.g., Google Ads, LinkedIn Ads) is a plus

What we offer

• Competitive Salary: Aligned with industry standards and commensurate with experience.
• Professional Development: Opportunities for continuous learning and career advancement.
• Collaborative Environment: Work with a dynamic team passionate about digital marketing.
• Work Culture: Emphasis on work-life balance .

Location: On-Site , Delhi, Lajpat Nagar (Candidate must belong to Delhi/Ready to relocate)

Working Hours: Full time (10 AM to 7 PM)

Working Days: Monday to Friday

*MUST HAVE OWN LAPTOP* IMMEDIATE JOINER ONLY*