Media Sales

AVM Station LLP; Kolkata Metropolitan Area; On-site; INR 800,000 - 1,500,000; Full time

Job summary

AVM Station LLP in Kolkata is seeking an experienced Media Sales professional with a strong background in selling advertising and media solutions to businesses and brands. The role focuses on B2B media sales, client acquisition, lead generation, and closing deals across radio, print, and digital packages. Location: Newtown, ManiCasadona.

The candidate will build long-term client relationships, pitch comprehensive advertising solutions, negotiate contracts, and meet monthly and quarterly targets.

Qualifications

• Hands-on experience in B2B media sales and a proven ability to acquire clients, generate leads, pitch advertising solutions, negotiate deals, and close business.
• Strong track record in selling across radio, print, digital and integrated media packages.

Responsibilities

• Identify and approach potential advertisers and businesses
• Generate new leads and convert them into paying clients
• Build and maintain strong relationships with existing clients
• Understand client requirements and recommend suitable media solutions
• Prepare and present advertising proposals and media plans
• Pitch radio, print, digital and integrated advertising packages
• Negotiate commercials and close deals independently
• Achieve monthly and quarterly sales targets
• Follow up with prospects and maintain a healthy sales pipeline
• Coordinate with internal creative, media and operations teams to execute campaigns
• Upsell and cross-sell additional media and advertising solutions
• Maintain regular communication with clients and ensure repeat business

Skills

Radio Advertising Sales

Print Advertising Sales

Digital Advertising Sales

Integrated Media Sales

New business development

Negotiation

Client relationship management

Tools

CRM

Job description

We are looking for an experienced Media Sales Professional who has a strong background in selling advertising and media solutions to businesses and brands.

The ideal candidate should have hands-on experience in B2B media sales and a proven ability to acquire clients, generate leads, pitch advertising solutions, negotiate deals, and close business.

Key Experience Required:

• Strong experience in Radio Advertising Sales
• Experience in Print Media / Newspaper Advertising Sales
• Experience in Digital Advertising & Digital Media Sales
• Experience selling Integrated Media / Advertising Packages
• Existing relationships with brands, agencies, SMEs, corporates and local businesses will be an advantage

Key Responsibilities:

• Identify and approach potential advertisers and businesses
• Generate new leads and convert them into paying clients
• Build and maintain strong relationships with existing clients
• Understand client requirements and recommend suitable media solutions
• Prepare and present advertising proposals and media plans
• Pitch radio, print, digital and integrated advertising packages
• Negotiate commercials and close deals independently
• Achieve monthly and quarterly sales targets
• Follow up with prospects and maintain a healthy sales pipeline
• Coordinate with internal creative, media and operations teams to execute campaigns
• Upsell and cross-sell additional media and advertising solutions
• Maintain regular communication with clients and ensure repeat business

We are specifically looking for someone who:

• Has a proven track record in media / advertising sales
• Is comfortable with cold calling, client meetings and field sales
• Has strong business development and negotiation skills
• Can independently generate business rather than relying only on inbound leads
• Understands how advertising decisions are made by brands and businesses
• Has an existing client/agency network in the market
• Is target-oriented, commercially smart and confident in closing deals
• Can build long-term client relationships and generate repeat business

Preferred Background:

Candidates from Radio, Newspaper/Print, Digital Media, Advertising Agencies, Media Agencies, Television, Outdoor or Integrated Media Companies are encouraged to apply.

Location: Newtown , ManiCasadona

Important:

Candidates should mention their previous media sales experience, major clients handled, media platforms sold, approximate sales targets achieved, and current/previous employer while applying.

Interested candidates can share their CV along with a brief summary of their sales experience.