Marketing Manager ( 5 Years)

Timesjob; Ernakulam; In loco; INR 900.000 - 1.300.000; Tempo pieno

Descrizione del lavoro

Risto Solar is seeking a Marketing Manager to lead ATL/BTL campaigns, field activations, digital campaigns, and CRM/ERP-based lead management across Kerala. The role requires 5+ years in marketing with a focus on campaigns and field activities.

You will manage vendor relations, budgets, and cross-functional coordination with sales and operations, while traveling across Kerala to drive market events and firsthand activations.

Competenze

• 5+ years of experience in ATL/BTL, field marketing, and campaign management.
• Experience in Solar, Consumer Durables, FMCG, or Building Materials preferred.
• Hands-on experience with CRM/ERP tools such as Zoho, LeadSquared, or ERPNext.
• Fluency in Malayalam and English.
• Willingness to travel across Kerala.

Mansioni

• Plan and execute BTL campaigns, roadshows, expos, and field marketing activities across Kerala.
• Manage digital marketing, WhatsApp, SMS, and email campaigns.
• Implement and manage CRM/ERP systems for lead tracking and nurturing.
• Ensure seamless offline-to-online lead management and sales conversion.
• Manage marketing vendors, agencies, budgets, and campaign execution.
• Monitor campaign performance, CPL, ROI, and lead conversion.
• Coordinate with sales and operations teams.

Conoscenze

ATL/BTL marketing

Field marketing

Campaign management

Digital campaigns

Strumenti

Zoho CRM

LeadSquared

ERPNext

Descrizione del lavoro

Location: Kochi / Ernakulam (Regional Travel Required)

Experience: 5–8+ Years

Employment Type: Full-Time

Industry: Renewable Energy / Solar / Consumer Durables

Job Overview

Job Opening: Marketing Manager – Risto Solar

Location: Kochi / Ernakulam (Regional Travel Required)

Experience: 5–8+ Years

Employment Type: Full-Time

Industry: Renewable Energy / Solar / Consumer Durables

Risto Solar is looking for an energetic and execution-driven Marketing Manager to lead ATL/BTL marketing, field activations, digital campaigns, and CRM/ERP-based lead management across Kerala.

Key Responsibilities

• Plan and execute BTL campaigns, roadshows, expos, and field marketing activities across Kerala.
• Manage digital marketing, WhatsApp, SMS, and email campaigns.
• Implement and manage CRM/ERP systems for lead tracking and nurturing.
• Ensure seamless offline-to-online lead management and sales conversion.
• Manage marketing vendors, agencies, budgets, and campaign execution.
• Monitor campaign performance, CPL, ROI, and lead conversion.
• Coordinate with sales and operations teams.

Requirements

• 5+ years of experience in ATL/BTL, field marketing, and campaign management.
• Experience in Solar, Consumer Durables, FMCG, or Building Materials preferred.
• Hands-on experience with CRM/ERP tools such as Zoho, LeadSquared, or ERPNext.
• Strong understanding of Kerala's local markets and consumer behaviour.
• Fluency in Malayalam and English is mandatory.
• Willingness to travel across Kerala.