Marketing Manager

Komal Exotic; Navi Mumbai; On-site; INR 600,000 - 1,200,000; Full time

Job summary

K Ahuja Foods, a fourth-generation family business in the spice and herb trade, seeks a Marketing Manager to lead B2B marketing efforts, exhibitions, content writing, and stall design. The candidate will drive brand visibility, generate business opportunities, and coordinate exhibitions to strengthen market presence.

Ideal candidates have 3–5 years in marketing within manufacturing or FMCG sectors, strong writing skills, and a hands-on approach to events and branding.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Mass Communication, or related field.
• 3–5 years of experience in B2B marketing, preferably in manufacturing, FMCG, food, or export-oriented industries.
• Strong content writing, copywriting, and proofreading skills.
• Hands-on experience organizing sales exhibitions and trade shows.
• Understanding of exhibition stall design, branding, layouts, and vendor coordination.
• Excellent communication, presentation, planning, and negotiation skills.

Responsibilities

• Plan, organize, and coordinate domestic and international sales exhibitions, trade fairs, and industry events.
• Manage end-to-end exhibition activities, registrations, stall bookings, vendor coordination, logistics, and promotional materials.
• Coordinate with internal sales teams to target audiences and generate business leads.
• Create marketing content for brochures, catalogs, profiles, presentations, and exhibition materials.
• Develop content for LinkedIn, websites, email campaigns, and other digital platforms.
• Monitor marketing expenditure and campaign performance.

Skills

Content writing

Copywriting

Proofreading

Exhibitions & trade shows

Vendor coordination

Communication

Planning

Negotiation

MS Office

Canva

Education

Bachelor's degree in Marketing, Business Administration, Mass Communication

Tools

Canva

Job description

Job Description Marketing Manager

Department: Sales & Marketing
Experience: 3 - 5 Years
Industry: B2B / Manufacturing / Food & Spices
Location: Mumbai / Navi Mumbai
Employment Type: Full-Time

About the Company

K Ahuja Foods is a fourth-generation, family-run business with nearly 100 years of experience in the spice and herb trade. The company specializes in exotic spices, herbs, and premium dry fruits, catering to B2B clients across multiple industries and international markets.

Job Summary

We are looking for a creative, proactive, and detail-oriented Marketing Manager with 35 years of experience in B2B marketing, sales exhibitions, content writing, and stall design. The ideal candidate will be responsible for planning and executing marketing activities, coordinating exhibitions and trade shows, creating engaging marketing content, and developing innovative stall concepts to strengthen brand visibility and generate business opportunities.

Key Responsibilities

1. Sales Exhibitions & Trade Shows

• Plan, organize, and coordinate domestic and international sales exhibitions, trade fairs, and industry events.
• Manage end-to-end exhibition activities, including registrations, stall bookings, vendor coordination, logistics, and promotional materials.
• Coordinate with internal sales teams to identify target audiences and generate business leads through exhibitions.
• Track exhibition performance, leads generated, visitor engagement, and post-event follow-ups.
• Ensure timely execution of all exhibition-related activities within the approved budget.

2. Stall Design & Branding

• Conceptualize and coordinate attractive, innovative, and brand-aligned exhibition stall designs.
• Work with designers, fabricators, and external agencies to finalize layouts, graphics, branding elements, and display materials.
• Ensure appropriate product displays, brand communication, and effective utilization of stall space.
• Monitor stall fabrication, installation, and dismantling to ensure timely and quality execution.

3. Content Writing & Marketing Communication

• Create compelling marketing content for brochures, product catalogues, company profiles, presentations, and exhibition materials.
• Develop content for LinkedIn, websites, email campaigns, and other digital marketing platforms.
• Write product descriptions, promotional copy, and brand communication tailored to B2B customers.
• Proofread and maintain consistency in brand messaging across marketing materials.

4. Marketing Strategy & Execution

• Support the development and execution of marketing plans aligned with business and sales objectives.
• Coordinate with the sales team to understand customer requirements, product positioning, and market opportunities.
• Manage the development of marketing collateral, including banners, flyers, catalogues, and presentations.
• Research competitors, industry trends, customer preferences, and new marketing opportunities.
• Monitor marketing expenditure and maintain records of campaign and exhibition performance.

5. Vendor & Stakeholder Coordination

• Coordinate with creative agencies, printers, designers, exhibition organizers, and other external vendors.
• Obtain quotations, compare proposals, negotiate costs, and ensure timely delivery of marketing materials.
• Work closely with internal departments to ensure smooth execution of marketing initiatives.

Required Skills & Qualifications

• Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field.
• 3 - 5 years of relevant experience in marketing, preferably in B2B, manufacturing, FMCG, food, or export-oriented industries.
• Strong content writing, copywriting, and proofreading skills.
• Hands‑on experience in organizing sales exhibitions, trade shows, and industry events.
• Understanding of exhibition stall design, branding, layouts, and vendor coordination.
• Good communication, presentation, planning, and negotiation skills.
• Proficiency in MS Office and familiarity with Canva or other design tools.
• Ability to manage multiple projects, deadlines, and budgets simultaneously.

Key Competencies

• Creativity and attention to detail
• Event planning and execution
• Brand management and visual communication
• Vendor and stakeholder management
• Budget management and cost optimization
• Coordination with sales teams
• Ownership, accountability, and problem‑solving

Performance Indicators (KPIs)

• Timely and successful execution of exhibitions and trade shows.
• Quality and effectiveness of stall design and branding.
• Timely delivery and quality of marketing content and collateral.
• Number and quality of leads generated through exhibitions.
• Adherence to marketing budgets and cost‑effectiveness.
• Coordination efficiency and timely completion of marketing projects.

Ideal Candidate: A marketing professional who can combine creativity with execution, independently manage exhibitions and stall design, and develop high-quality content that strengthens the company's brand presence and supports B2B sales growth.