Position: Marketing Executive
Department: Marketing
Location: Chandivali and Marol
Employment Type: Full-Time
Experience: 13 Years
About the Role
We are looking for a dynamic and result-oriented Marketing Executive to support and execute marketing strategies that increase brand awareness, generate leads, and drive business growth. The ideal candidate should have strong communication skills, creativity, and a good understanding of digital and traditional marketing.
Key Responsibilities
- Plan and execute marketing campaigns across digital and offline channels.
- Develop and manage social media content for platforms such as Instagram, LinkedIn, Facebook, etc.
- Generate leads through digital marketing, social media, email campaigns, networking, and other channels.
- Conduct market research and competitor analysis to identify new opportunities.
- Create marketing content, presentations, brochures, emailers, and promotional materials.
- Coordinate with internal teams, agencies, vendors, and external partners for marketing activities.
- Assist in planning and organizing events, exhibitions, webinars, and promotional activities.
- Monitor and analyze marketing campaign performance and prepare regular reports.
- Manage and update company listings, online profiles, and marketing databases.
- Support SEO, Google Ads, social media advertising, and other digital marketing initiatives.
- Maintain relationships with customers, partners, and other stakeholders.
- Track marketing expenses and ensure activities are completed within the approved budget.
- Stay updated with the latest marketing trends, tools, and industry developments.
Required Skills
- Excellent verbal and written communication skills.
- Strong interpersonal and relationship-building skills.
- Good understanding of digital marketing and social media.
- Creative thinking and problem-solving abilities.
- Strong research and analytical skills.
- Good organizational and time-management skills.
- Ability to manage multiple tasks and meet deadlines.
- Proficiency in MS Office/Google Workspace.
- Ability to work independently as well as collaboratively with a team.
Preferred Skills
- Knowledge of SEO, Google Ads, Meta Ads, email marketing, and social media marketing.
- Basic knowledge of Canva or other content/design tools.
- Experience with Google Analytics, Meta Business Suite, or CRM tools.
- Experience in lead generation and campaign management will be an advantage.
Qualifications
- Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field.
- 13 years of experience in marketing, digital marketing, business development, or a related role.