Marketing Manager

Ostberg; Mumbai; Presencial; INR 2.500.000 - 4.000.000; Jornada completa

Descripción de la vacante

Östberg Group, Mumbai-based IT solutions provider, is seeking an experienced Growth/Strategy lead to develop go-to-market plans for new products in BFSI tech. You will collaborate with cross-functional teams, conduct market research, and build sales enablement assets for distributors, OEMs, ISVs, and system integrators.

Strong analytical skills and a proven track record in innovative solutions are essential.

Formación

• 12-15 years of experience in IT industry with BFSI domain.
• Bachelor's degree from a reputed institution.
• Proven track record of developing innovative solutions for complex problems using analytical skills.

Responsabilidades

• Develop and execute go-to-market strategies for new product launches, including market research and pricing strategy.
• Collaborate with cross-functional teams to identify business opportunities, define target markets, and create sales enablement materials.
• Conduct market intelligence gathering through primary and secondary research to inform product positioning and messaging.
• Manage relationships with distributors, resellers, OEMs, ISVs, system integrators, and other partners.
• Analyze market trends and customer needs to develop effective promotional campaigns.

Conocimientos

Go-to-market strategy

Market research

Sales enablement

Competitive analysis

BFSI domain expertise

Educación

Bachelor's degree

Descripción del empleo

Roles and Responsibilities

• Develop and execute go-to-market strategies for new product launches, including market research, competitive analysis, and pricing strategy.
• Collaborate with cross-functional teams to identify business opportunities, define target markets, and create sales enablement materials.
• Conduct market intelligence gathering through primary and secondary research to inform product positioning and messaging.
• Manage relationships with key stakeholders, including distributors, resellers, OEMs, ISVs, system integrators, and other partners.
• Analyze market trends and customer needs to develop effective promotional campaigns.

Desired Candidate Profile

• 12-15 years of experience in IT industry with expertise in BFSI domain.
• Bachelor's degree from a reputed institution.
• Proven track record of success in developing innovative solutions for complex problems using analytical skills.