Marketing Manager

DuoJobs; Manjeri; On-site; INR 420,000 - 660,000; Full time

Job summary

DuoJobs is seeking a Marketing Manager for an EdTech-focused role to drive strategic marketing initiatives, campaigns, and lead generation that accelerate student enrolments and brand growth.

The ideal candidate will manage digital advertising, develop marketing strategies, and coordinate multi-channel campaigns to improve performance and market reach in the education technology sector.

Qualifications

• Male candidates only.
• 1–2 years of experience in EdTech marketing.
• Knowledge of performance marketing and digital advertising.
• Strong analytical and communication skills.
• Ability to manage marketing campaigns and generate leads.
• Skills in marketing strategy, team leadership, and business development.

Responsibilities

• Lead marketing campaigns across digital channels to drive enrolments.
• Develop and implement marketing strategies to grow the brand and student intake.
• Monitor campaign performance and optimize based on KPIs and ROI.
• Coordinate cross-functional marketing initiatives to boost awareness and demand.

Skills

Performance marketing

Digital advertising

Analytical skills

Communication skills

Campaign management

Lead generation

Marketing strategy

Team leadership

Business development

Job description

Industry: Education Technology (EdTech)

An educational technology institute is hiring a Marketing Manager to lead marketing campaigns, generate leads, and drive business growth. The role involves managing digital advertising activities, developing marketing strategies, overseeing campaign performance, and coordinating marketing initiatives to increase brand awareness and student enrolments.

Requirements

• Male candidates only.
• 1–2 years of experience in EdTech marketing.
• Knowledge of performance marketing and digital advertising.
• Strong analytical and communication skills.
• Ability to manage marketing campaigns and generate leads.
• Skills in marketing strategy, team leadership, and business development.