Digital Marketing Executive

Indianish Overseas; Ernakulam; On-site; INR 360,000 - 480,000; Full time

Job summary

Indianish Overseas is seeking a driven digital marketing professional with 1–2 years of experience to optimize campaigns and drive lead generation for EdTech and overseas education sectors. You will manage Google Ads and Meta Ads campaigns, implement CRM tools, and analyze campaign performance to deliver actionable insights.

The role requires strong communication, independence, and the ability to juggle multiple campaigns while meeting tight deadlines.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• 1-2 years of experience in digital marketing and lead generation, preferably in EdTech, recruitment, or overseas education sectors.
• Experience with Google Ads, Meta Ads Manager, SEO, and CRM tools.
• Strong understanding of lead funnels, conversion optimization, and remarketing strategies.
• Excellent written and verbal communication skills.
• Ability to work independently, meet deadlines, and manage multiple campaigns simultaneously.

Responsibilities

• Optimize website performance with SEO strategies
• Collaborate on CRM tool implementation
• Manage digital marketing campaigns using Google Ads & Meta Ads
• Analyze campaign results and provide insights

Skills

Digital marketing

Lead generation

SEO

Lead funnels

Conversion optimization

Remarketing

Communication

Time management

Education

Bachelor's degree in Marketing

Tools

Google Ads

Meta Ads Manager

CRM tools

Job description

Responsibilities:

• Optimize website performance with SEO strategies
• Collaborate on CRM tool implementation
• Manage digital marketing campaigns using Google Ads & Meta Ads
• Analyze campaign results and provide insights

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field.
• 1- 2 years of experience in digital marketing and lead generation, preferably in EdTech, recruitment, or overseas education sectors.
• Proven expertise in Google Ads, Meta Ads Manager, SEO, and CRM tools .
• Strong understanding of lead funnels, conversion optimization, and remarketing strategies.
• Excellent written and verbal communication skills.
• Ability to work independently, meet deadlines, and manage multiple campaigns simultaneously.