Marketing Manager

Jecas Infrastructure And Licensing Consultancy Pvt . Ltd; Chennai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Jecas Infrastructure And Licensing Consultancy Pvt . Ltd in Chennai is seeking an experienced Marketing Manager with 10+ years in the construction, infrastructure, or real estate sector to lead marketing strategy, business development, and client relations.

You will identify opportunities, manage tenders, create proposals, and oversee digital marketing while guiding a growing team to strengthen the company’s market presence.

Qualifications

• 10+ years of experience in marketing within construction, infrastructure, or real estate industries.
• Strong knowledge of tendering, business development, client acquisition, and market analysis.

Responsibilities

• Develop and implement marketing strategies to drive business growth and revenue targets.
• Conduct market research, competitor analysis, and customer requirements assessments.
• Identify and develop new business opportunities with builders, developers, contractors, consultants, architects, and government/private sector organizations.
• Prepare proposals, presentations, capability statements, and project credentials.
• Establish and maintain long-term relationships with clients; conduct meetings, presentations, negotiations, and follow-ups.
• Identify suitable government and private construction tenders; coordinate with teams for tender prep and submission.
• Develop marketing materials, brochures, profiles, and project portfolios; oversee website and digital marketing initiatives.
• Lead and monitor the marketing and business development team; prepare monthly/ quarterly performance reports.

Skills

Marketing strategy

Lead generation

Client relationship management

Tendering processes

Business development

Competitor analysis

Marketing strategy execution

Job description

1. Job Summary

We are seeking an experienced and results-driven Marketing Manager with a minimum of 10 years of experience in the construction, infrastructure, or real estate industry. The candidate will be responsible for developing and implementing marketing strategies, identifying new business opportunities, generating leads, managing client relationships, and strengthening the company's market presence.

The ideal candidate should have strong knowledge of construction projects, tendering processes, business development, client acquisition, competitor analysis, and marketing strategy execution.

2. Key Responsibilities

Marketing Strategy and Planning

• Develop and implement effective marketing strategies to achieve business growth and revenue targets.
• Conduct market research, competitor analysis, and customer requirement assessments.

Business Development and Lead Generation

• Identify and develop new business opportunities with builders, developers, contractors, consultants, architects, and government/private sector organizations.
• Prepare business proposals, company presentations, capability statements, and project credentials.

Client Relationship Management

• Establish and maintain long-term relationships with existing and prospective clients.
• Conduct client meetings, presentations, negotiations, and follow-ups.

Tendering and Proposal Management

• Identify suitable government and private construction tenders.
• Coordinate with the estimation, contracts, and technical teams for tender preparation and submission.

Branding and Digital Marketing

• Develop marketing materials, brochures, company profiles, project portfolios, and presentations.
• Oversee the company's website, social media presence, and digital marketing initiatives.

Team Management and Performance Monitoring

• Lead and guide the marketing and business development team.
• Prepare monthly and quarterly marketing performance reports.