Marketing Analyst

Visiion.io; India; On-site; INR 600,000 - 900,000; Full time

Job summary

A dynamic marketing firm in India is seeking a full stack marketer to enhance engagement and retention strategies through social media and lifecycle marketing. The ideal candidate should possess 1–3 years of experience in marketing, with a strong understanding of the crypto and finance markets. Responsibilities include managing social accounts, building automated user journeys, and executing marketing campaigns. This is an opportunity to drive impactful marketing initiatives in a growing industry.

Qualifications

• 1–3 years of experience in full stack marketing.
• Understanding of crypto and finance markets.
• Ability to engage audiences through social media.

Responsibilities

• Manage social media accounts and engage with the market.
• Build automated email and push journeys for user retention.
• Plan and execute high-impact marketing events.
• Translate compliance features into customer-friendly content.

Skills

Lifecycle Marketing

Campaign Execution

Content Strategy

Social Media Management

Data Analysis

Job description

Your Role (The "Voice" & The "Builder"):

• Own the Narrative: You run our X (Twitter), LinkedIn, and Telegram. You don't just post updates; you engage with the market.
• Lifecycle Marketing (Retention): The ads bring them in; you keep them. You build the automated email/push journeys that turn a "Signup" into a "Funded Trader" (e.g., Onboarding sequences, "How to Deposit" guides).
• Campaign Execution: You plan and execute high-impact events like Trading Competitions and Referral drives. You handle the hype cycle: from the teaser tweet to the winner announcement.
• Content Strategy: You translate "boring" compliance features (TDS, FIU) into "Trust" assets. You make safety our competitive advantage.

Requirements:

• 1–3 Years Experience: You are a "Full Stack" marketer. You can write a punchy tweet, design a basic email in a CRM, and look at data to see what worked.
• Crypto/ Finance Native: You understand the crypto/finance market. You know why traders care about Liquidity, Spreads, and Tax Safety.
• High Ownership: You don't wait for instructions. If you see a typo on the landing page or a drop in engagement, you fix it.