Lead verification executive

Smartbrains; Uttar Pradesh; On-site; INR 300,000 - 500,000; Full time

Job summary

Smartbrains is seeking a motivated candidate for a Lead Management role in Uttar Pradesh. You will manage and track leads, qualify opportunities, and coordinate with sales and marketing teams to improve conversions.

The ideal candidate has a graduate degree, experience with CRM tools, MS Excel, and strong communication skills, with the ability to handle multiple leads and meet deadlines in a fast-paced environment.

Qualifications

• Graduate in any discipline.
• Experience in lead management, CRM operations, telecalling, sales coordination.
• Good verbal and written communication skills.
• Proficiency in MS Excel, Google Sheets, and CRM tools.

Responsibilities

• Manage and track leads generated through various channels, including websites, digital marketing campaigns, referrals, and other sources.
• Record, update, and maintain lead information in the CRM or company database.
• Qualify leads based on customer requirements, interest, budget, and potential business opportunities.
• Assign leads to the appropriate sales team members and ensure timely follow-ups.
• Monitor lead status, follow-up activities, and conversion progress.
• Coordinate with the sales and marketing teams to improve lead quality and conversion rates.
• Follow up on pending leads and ensure no potential business opportunity is missed.
• Prepare daily, weekly, and monthly reports on lead generation, follow-ups, and conversions.
• Identify inactive or unresponsive leads and implement follow-up strategies.
• Ensure accurate data entry and maintain confidentiality of customer information.

Skills

Lead management

CRM tools

Excel & Sheets

Communication skills

Organization

Education

Bachelor's degree

Tools

CRM software

MS Excel

Google Sheets

Job description

Role & responsibilities

• Manage and track leads generated through various channels, including websites, digital marketing campaigns, referrals, and other sources.
• Record, update, and maintain lead information in the CRM or company database.
• Qualify leads based on customer requirements, interest, budget, and potential business opportunities.
• Assign leads to the appropriate sales team members and ensure timely follow-ups.
• Monitor lead status, follow-up activities, and conversion progress.
• Coordinate with the sales and marketing teams to improve lead quality and conversion rates.
• Follow up on pending leads and ensure no potential business opportunity is missed.
• Prepare daily, weekly, and monthly reports on lead generation, follow-ups, and conversions.
• Identify inactive or unresponsive leads and implement follow-up strategies.
• Ensure accurate data entry and maintain confidentiality of customer information.

Preferred candidate profile

• Graduate in any discipline; a background in Business Administration, Marketing, or Sales is preferred.
• Experience in lead management, CRM operations, telecalling, sales coordination, or a similar role.
• Good verbal and written communication skills.
• Proficiency in MS Excel, Google Sheets, and CRM tools.
• Strong follow-up, coordination, and organizational skills.
• Ability to manage multiple leads and meet deadlines.
• A target-oriented approach with strong attention to detail.