Lead Qualification

Fairdeal Realtors Pvt. Ltd; Mumbai; On-site; INR 400,000 - 600,000; Full time

Job summary

A real estate agency in Mumbai is looking for a Lead Specialist to manage and qualify client enquiries from various marketing channels. Responsibilities include client interaction, scheduling meetings with sales representatives, and maintaining records in a CRM system. The ideal candidate should possess strong knowledge of Mumbai geography, excellent communication skills, and experience in tele-calling or lead management. Preference will be given to graduates with relevant experience in the real estate or service industry.

Qualifications

• Strong knowledge of Mumbai geography is mandatory.
• Experience in tele-calling or lead management is essential.
• Familiarity with CRM systems for data management.

Responsibilities

• Manage and respond to client enquiries from marketing campaigns.
• Schedule meetings between clients and sales representatives.
• Maintain and update records of client interactions in CRM.

Skills

Knowledge of Mumbai geography

Communication skills

Client handling abilities

Familiarity with CRM systems

Sales and marketing understanding

Education

Graduate in any discipline

Job description

Role Summary

The Lead Specialist will be responsible for handling and qualifying inbound enquiries generated through various marketing channels. The role involves client interaction, lead profiling, coordination with the sales team, and ensuring smooth conversion of enquiries into meetings.

Requirements

Key Responsibilities

• Manage and respond to enquiries generated through marketing portals and campaigns.
• Make outbound calls to prospective clients to verify details and understand their requirements.
• Accurately capture client requirements and profile them in the CRM system.
• Schedule meetings (virtual or physical) between clients and relevant sales representatives.
• Ensure timely follow-ups on missed or unanswered calls.
• Maintain complete and updated records of all client interactions in the CRM.
• Qualify enquiries and assign them to the appropriate sales personnel based on client needs and past history (if any).
• Coordinate closely with the sales team to ensure meetings are successfully conducted.
• Track and follow up on assigned leads to support conversion efforts.

Key Skills & Requirements

1. Strong knowledge of Mumbai geography, locations, and mapping (mandatory).
2. Ability to understand client location preferences and align them with suitable areas.
3. Strong communication and interpersonal skills.
4. Good upselling and client handling abilities.
5. Familiarity with CRM systems and data management.
6. Basic understanding of sales and marketing processes.

Preferred Qualifications

1. Graduate in any discipline (Marketing/Business preferred).
2. 1-3 years of experience in tele‑calling, lead management, or marketing coordination.
3. Experience in real estate or service industry is an added advantage.