Lead Generation Specialist

Coverfox Insurance; Guntur District; On-site; INR 400,000 - 700,000; Full time

Job summary

Coverfox Insurance is seeking a results-driven Lead Generation Specialist to identify and qualify potential clients across Insurance, Fintech, NBFC, and InsurTech sectors. You will generate leads through cold outreach, emails, and research to drive qualified meetings and demos.

The role requires building and maintaining a strong B2B pipeline, targeting CXOs and key decision-makers, conducting market research, and accurately logging interactions in the CRM to move opportunities through the sales

Qualifications

• 2–6 years in lead generation or inside sales in Insurance/Fintech/NBFCs.
• Experience with CXO outreach and B2B prospecting.

Responsibilities

• Generate leads via cold calling, emails, and online research.
• Build and maintain a pipeline in Insurance, Fintech, NBFCs, Insurtech, and related industries.
• Identify decision-makers and key stakeholders to create new business opportunities.
• Maintain detailed records of interactions with leads using CRM tools.
• Conduct market research to stay updated on industry trends and opportunities.
• Schedule qualified meetings and demos for the sales team to move opportunities forward.

Skills

Lead generation

Cold calling

Inside sales

CRM

Market research

CXO outreach

Tools

CRM software

Lead generation tools

Job description

About the Role

You will play a critical role in driving business growth by identifying, engaging, and qualifying potential clients across sectors such as Insurance, Fintech, NBFC, and InsurTech. You will be responsible for generating leads through strategic outreach methods, nurturing relationships with key decision-makers.

Your ability to combine market research with client understanding will be key in scheduling high-quality meetings and demos that move opportunities forward in the sales funnel. This role is ideal for someone with a sharp business acumen, a passion for customer engagement, and a strong understanding of B2B sales dynamics.

What will you do

• Generate leads through various methods such as cold calling, email campaigns, and online research.
• Build and maintain a pipeline of potential clients in sectors like Insurance, Fintech, NBFC, Insurtech, and other relevant industries.
• Identify decision-makers and key stakeholders within target organizations to create new business opportunities.
• Maintain detailed records of interactions with leads using CRM tools.
• Conduct market research to stay updated on industry trends and identify new opportunities for lead generation.
• Schedule qualified meetings and demos for the sales team to advance the sales process.

What are we looking for

• 2 to 6 years of experience in lead generation, cold calling, or inside sales, preferably in Insurance, Fintech, Micro Finance, or NBFCs
• Must have worked on extensively CXO reach outs and prospecting B2B sales opportunities in the past role
• Excellent verbal and written communication skills with the ability to engage and build rapport with prospective clients.
• Proficiency in using CRM software and other lead generation tools.
• Experience in market research and identifying business opportunities.