Lead Generation Executive

TechBrein India; Kozhikode district; On-site; INR 350,000 - 450,000; Full time

Job summary

TechBrein India in Kozhikode, Kerala, is seeking a proactive Lead Generation Executive to identify and qualify new business opportunities for the IT Sales & Marketing team. You will engage potential clients, understand their requirements, and connect them with the business development team.

The role requires 1–3 years in lead generation or inside sales within IT, strong knowledge of IT services and cloud solutions, plus CRM proficiency (Zoho, HubSpot, Salesforce) and LinkedIn Sales Navigator.

Qualifications

• Bachelor's degree or higher in relevant field.
• 1–3 years in lead generation or inside sales, IT industry preferred.
• Strong understanding of IT services, software, SaaS or cloud tech.
• Proficient in CRM tools and LinkedIn Sales Navigator.
• Excellent verbal and written communication.
• Able to research and connect with CXOs and IT decision-makers.

Responsibilities

• Identify potential clients in target markets (IT services, SaaS, cloud).
• Build and maintain a robust prospect database using CRM.
• Generate qualified leads via cold calls, emails, LinkedIn, and other channels.
• Understand client pain points and map to offerings.
• Nurture leads with follow-ups until sales-ready.
• Coordinate with sales team to arrange meetings and demos.
• Ensure smooth handover of leads for closure.
• Monitor market trends and competitor activity for new opportunities.
• Prepare weekly/monthly lead-generation reports.

Skills

Lead generation

Cold outreach

Communication

Independent work

Education

Bachelor’s degree in Business, Marketing, IT, or related field

Tools

Zoho CRM

HubSpot

Salesforce

LinkedIn Sales Navigator

Job description

Lead Generation Executive

Kozhikode, Kerala Full-time 1–3 yrs

We are seeking a proactive and motivated Lead Generation Executive to join our IT Sales & Marketing team. The role involves identifying, qualifying, and generating new business opportunities to support the sales pipeline. You will be responsible for engaging potential clients, understanding their requirements, and connecting them with the business development team.

Responsibilities

• Research and identify potential clients in target markets (IT services, SaaS, cloud solutions, etc.).
• Build and maintain a robust database of prospects using CRM tools.
• Generate qualified leads via cold calling, email campaigns, LinkedIn outreach, and other B2B channels.
• Understand client pain points and technology requirements to align them with company offerings.
• Nurture leads through consistent follow-ups until they are sales-ready.
• Work closely with the sales team to schedule meetings/demos with qualified prospects.
• Ensure smooth handover of leads for further engagement and closure.
• Monitor industry trends, competitor activities, and emerging technologies to identify new opportunities.
• Prepare weekly/monthly reports on lead generation metrics and pipeline progress.

Requirements

• Bachelor’s degree in Business, Marketing, IT, or a related field.
• 1–3 years of proven experience in lead generation or inside sales (IT industry preferred).
• Strong understanding of IT services, software solutions, SaaS, or cloud technologies.
• Proficiency in CRM tools (Zoho, HubSpot, Salesforce, etc.) and LinkedIn Sales Navigator.
• Excellent communication (verbal & written) and interpersonal skills.
• Ability to research and connect with decision-makers (CXOs, IT Heads, Procurement Managers).
• Self-driven, target-oriented, and capable of working independently.