Lead Generation Executive

Cubet Techno Labs; Ernakulam; On-site; INR 480,000 - 720,000; Full time

Job summary

Cubet Techno Labs in India is seeking a proactive Lead Generation Specialist to identify and qualify potential business leads in IT services. You will use professional networks and CRM tools to build targeted outreach lists.

The role emphasizes research, email outreach, collaboration with sales and marketing, and tracking performance metrics to meet monthly targets.

Qualifications

• Exceptional research skills and proficiency with lead generation tools.
• Ability to identify and qualify potential business leads.
• Excellent written and verbal communication skills.
• Strong email writing and outreach capabilities.
• Independent worker with a collaborative mindset.
• Self-motivated, proactive and target-driven.

Responsibilities

• Conduct research to identify and target potential business leads in IT/services.
• Utilize lead generation tools (LinkedIn, Apollo, ZoomInfo) for outreach.
• Develop and execute targeted lead generation strategies.
• Qualify leads based on predefined criteria.
• Prepare and send personalized outreach emails.
• Maintain accurate lead data in the CRM.
• Collaborate with sales and marketing for lead handoffs.
• Track lead generation metrics and report performance.
• Refine lead generation processes and segmentation.
• Assist in creating targeted lead lists.

Skills

Research skills

Lead qualification

Communication skills

Email writing

Independent with teamwork

Proactive & target-driven

Analytical problem solving

Education

BBA or related degree

Tools

LinkedIn

Apollo

ZoomInfo

CRM platforms

Job description

• Innovative Environment : Join a forward-thinking company that encourages creativity and problem-solving
• Career Growth : Opportunities for professional development and career advancement
• Collaborative Culture : Work in a team-oriented environment where your contributions are valued
• Competitive Compensation : Attractive salary package and performance-based incentives

Key Responsibilities

• Conduct comprehensive research to identify and target potential business leads in the IT and technology services sector
• Utilize advanced lead generation tools such as LinkedIn, Apollo, ZoomInfo, and other professional networking platforms
• Develop and execute targeted lead generation strategies
• Qualify leads based on predefined criteria and company targeting parameters
• Prepare and send personalized outreach emails and communication
• Maintain accurate and detailed records of lead generation activities in the company's CRM system
• Collaborate closely with sales and marketing teams to ensure seamless lead handoff and follow-up
• Track and report on lead generation metrics and performance
• Continuously refine and improve lead generation processes and techniques
• Assist in creating targeted lead lists and segmentation strategies

Job Requirements

• Required Skills
  • Exceptional research skills and proficiency in using professional lead generation tools
  • Demonstrated ability to identify and qualify potential business leads
  • Excellent communication skills, both written and verbal
  • Strong E-Mail writing and communication capabilities
  • Ability to work independently and as part of a collaborative team
  • Self-motivated with a proactive and target-driven approach
• Technical Skills
  • Advanced proficiency in lead generation tools (LinkedIn, Apollo, ZoomInfo)
  • Familiarity with CRM platforms (preferred)
  • Strong digital research capabilities
  • Proficiency in Microsoft Office Suite and Google Workspace
  • Basic understanding of sales and marketing processes
• Professional Attributes
  • Detail-oriented with strong organizational skills
  • Ability to work in a fast-paced, dynamic environment
  • Excellent time management and prioritization skills
  • Resilient and persistent in pursuit of lead generation targets
  • Strong analytical and problem-solving capabilities
• Performance Expectations
  • Meet or exceed monthly lead generation targets
  • Maintain high-quality lead qualification standards
  • Continuously improve lead generation techniques and strategies
  • Provide regular reports and insights on lead generation activities

Qualifications

• Bachelor of Business Administration (BBA) degree preferred
• Other relevant business or marketing degrees will be considered