Lead Generation Executive

Ganit Business Solutions; Chennai District; On-site; INR 200,000 - 280,000; Full time

Job summary

Ganit Business Solutions is seeking a proactive Lead Generation Executive to join the Sales & Marketing team in Chennai. The role focuses on identifying potential customers, generating qualified leads, and supporting campaigns through calls, emails, and digital channels.

The ideal candidate has 0-2 years in lead generation or related sales roles, with strong communication, interpersonal skills, and a drive to meet targets.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Commerce, or related field.
• MBA is preferred.
• 0-2 years of experience in Lead Generation, Inside Sales, Telecalling or Business Development.
• Strong communication and interpersonal skills.
• Confident, target-oriented, self-motivated, and organized.

Responsibilities

• Generate qualified leads through outbound calls, emails, LinkedIn, and other digital channels.
• Conduct market research to identify prospective customers and business opportunities.
• Qualify leads by understanding customer requirements and schedule meetings for the sales team.
• Maintain and update lead information in the CRM system.
• Follow up with prospects to nurture leads and drive conversions.
• Coordinate with the Sales and Marketing teams to execute lead generation campaigns.
• Assist in planning and coordinating webinars, seminars, exhibitions, and marketing events.
• Ensure timely follow-up on marketing-generated leads.
• Prepare daily, weekly, and monthly lead generation reports.
• Build and maintain a strong pipeline of potential customers.

Skills

Lead generation

Inside sales

Telecalling

Business development

Communication skills

Interpersonal skills

Time management

Organization

Education

Bachelor's degree in Business Administration/Marketing/Commerce

MBA preferred

Tools

CRM system

LinkedIn

Job description

Job Title: Lead Generation Executive

Experience: 0-2 Years

Location: Chennai

Employment Type: Full-Time

About the Role

We are looking for a proactive and enthusiastic Lead Generation Executive / Inside Sales Executive to join our Sales & Marketing team. The ideal candidate will be responsible for identifying potential customers, generating qualified leads, engaging prospects through calls and emails, and supporting marketing initiatives and event coordination.

This role is ideal for candidates with 6 months to 2 years of experience who are passionate about sales, communication, and customer engagement.

Key Responsibilities

• Generate qualified leads through outbound calls, emails, LinkedIn, and other digital channels.
• Conduct market research to identify prospective customers and business opportunities.
• Qualify leads by understanding customer requirements and schedule meetings for the sales team.
• Maintain and update lead information in the CRM system.
• Follow up with prospects to nurture leads and drive conversions.
• Coordinate with the Sales and Marketing teams to execute lead generation campaigns.
• Assist in planning and coordinating webinars, seminars, exhibitions, and marketing events.
• Ensure timely follow-up on marketing-generated leads.
• Prepare daily, weekly, and monthly lead generation reports.
• Build and maintain a strong pipeline of potential customers.

Preferred Qualifications

• Bachelor's degree in Business Administration, Marketing, Commerce, or any related field.
• MBA is preferred.
• 0-2 years of experience in Lead Generation, Inside Sales, Telecalling or Business Development.
• Candidates with strong communication and interpersonal skills and a passion for sales are encouraged to apply.

Desired Candidate Profile

• Strong verbal and written communication skills.
• Confident in interacting with customers over calls and emails.
• Self-motivated with a target-oriented mindset.
• Good organizational and time management skills.
• Ability to work collaboratively in a fast-paced environment.
• Willingness to learn and grow in Sales and Business Development.

What We Offer

• Opportunity to work with an experienced Sales & Marketing team.
• Learning and career growth opportunities.
• Exposure to B2B sales and enterprise customer engagement.
• Collaborative and dynamic work environment.