Lead Generation Executive

Salem Stainless Steel Suppliers; Chennai District; On-site; INR 280,000 - 420,000; Full time

Job summary

Salem Stainless Steel Suppliers in Chennai seeks a Lead Generation Executive to drive qualified B2B opportunities. Source potential buyers through online portals and support the Sales Team with genuine inquiries.

This role focuses on lead generation only—not cold calling—and requires familiarity with IndiaMART, Justdial, TradeIndia, plus strong data-mining and Excel skills.

Qualifications

• 1–2 years of experience in B2B Lead Generation / Online Lead Generation.
• Hands-on experience with IndiaMART and Justdial preferred.
• Experience with TradeIndia or other B2B lead portals is a plus.
• Experience in Steel / Stainless Steel / Metal / Manufacturing industries preferred.
• Good knowledge of MS Excel.
• Strong internet research and data-mining skills.
• Ability to identify and generate quality leads.
• Good coordination and follow-up skills.

Responsibilities

• Generate qualified B2B leads through IndiaMART, Justdial, TradeIndia and other platforms.
• Monitor and respond to enquiries from business portals.
• Identify potential customers based on product requirements, industry and location.
• Maintain and update the lead database in Excel/CRM.
• Forward qualified leads to the Sales Team for follow-up.
• Track lead status and coordinate with Sales for updates.
• Prepare daily and weekly lead generation reports.
• Identify new sources/platforms for leads.

Skills

Lead generation

Research skills

Data mining

Coordination

Independent worker

Tools

IndiaMART

Justdial

TradeIndia

Job description

Job Description

We are looking for a Lead Generation Executive with 12 years of experience in B2B lead generation through online business portals such as IndiaMART, Justdial, TradeIndia and other similar platforms.

The candidate will be responsible for generating qualified B2B leads for SSSS Group's stainless steel and metal products and supporting the Sales Team by providing relevant and genuine business enquiries.

This role is focused on lead generation and does not involve cold calling customers.

Key Responsibilities

• Generate qualified B2B leads through IndiaMART, Justdial, TradeIndia and other online lead generation platforms.
• Regularly monitor and respond to relevant enquiries received through business portals.
• Identify potential customers based on product requirements, industry, location and business potential.
• Generate leads for products such as:
• Stainless Steel Sheets & Plates
• Stainless Steel Coils
• Pipes & Tubes
• Fittings
• Other Stainless Steel and Metal Products
• Identify potential customers across OEMs, automobile companies, fabricators, EPC companies, engineering companies, manufacturers, infrastructure companies and other industrial segments.
• Research companies and identify potential business opportunities through online sources.
• Qualify leads based on customer requirement, product, quantity, location and business potential.
• Maintain and regularly update the lead database in Excel/CRM.
• Forward qualified leads to the Sales Team for further follow-up.
• Track the status of generated leads and coordinate with the Sales Team for updates.
• Prepare daily and weekly lead generation reports.
• Monitor competitor activity and identify new sources/platforms for generating B2B leads.
• Maintain proper records of enquiries and ensure no genuine lead is missed.

Candidate Requirements

• 1–2 years of experience in B2B Lead Generation / Online Lead Generation.
• Hands-on experience with IndiaMART and Justdial is preferred.
• Experience with TradeIndia or other B2B lead generation portals will be an added advantage.
• Experience in Steel / Stainless Steel / Metal / Industrial Products / Manufacturing will be preferred.
• Good knowledge of MS Excel.
• Good internet research and data-mining skills.
• Ability to identify and generate quality and relevant leads.
• Good coordination and follow-up skills.
• Strong attention to detail and ability to maintain accurate lead records.
• Ability to work independently and achieve lead-generation targets.