Lead - Copywriter | Location: Mumbai | 29 October

PivotRoots Digital Private Limited; Mumbai; On-site; INR 1,200,000 - 2,200,000; Full time

Job summary

PivotRoots Digital Private Limited in Mumbai is seeking a Lead – Copy with 6-8 years' experience to blend storytelling with strategic client leadership. This role goes beyond writing; you will be the strategic partner to clients, the creative brain behind campaigns, and a collaborative leader within the internal team.

You will develop big ideas, translate business objectives into powerful messaging, mentor junior writers, and present concepts confidently to clients.

Qualifications

• 6–8 years of experience in creative copywriting and content strategy.
• Experience with integrated brand campaigns across industries.
• Strong storytelling with strategic thinking.
• Proven client servicing, pitch development and campaign ownership.
• Excellent communication and presentation skills.
• Ability to mentor junior writers and collaborate across departments.
• A diverse portfolio across social, digital, and video content.

Responsibilities

• Lead copy development across 360° campaigns – digital, social, video, influencer, performance, and brand.
• Own the strategic and creative direction of projects from brief to delivery.
• Partner closely with strategy, art, and client servicing teams to develop high-impact creative solutions.
• Act as a client-facing creative lead, presenting ideas, taking feedback, and offering insights.
• Mentor and manage a team of copywriters across levels, ensuring tone, quality, and brand voice alignment.
• Translate business objectives into powerful messaging frameworks and storytelling formats.
• Constantly stay updated with industry trends, culture, and platform innovations to enhance creative thinking.

Skills

Creative copywriting

Content strategy

Client servicing

Pitch development

Campaign ownership

Leadership

Job description

Job Description & Work Exp.

We’re looking for a Lead – Copy with 6-8 years of experience who can blend creative storytelling with strategic thinking and client leadership. This is a multi-faceted role that goes beyond writing — you’ll be the strategic partner to clients, the creative brain behind campaigns, and a collaborative leader within the internal team.

If you thrive on building big ideas, solving brand challenges with words, and presenting those ideas with confidence — this one’s for you.

Responsibilities

• Lead copy development across 360° campaigns – digital, social, video, influencer, performance, and brand
• Own the strategic and creative direction of projects from brief to delivery
• Partner closely with strategy, art, and client servicing teams to develop high-impact creative solutions
• Act as a client-facing creative lead, presenting ideas, taking feedback, and offering insights
• Mentor and manage a team of copywriters across levels, ensuring tone, quality, and brand voice alignment
• Translate business objectives into powerful messaging frameworks and storytelling formats
• Constantly stay updated with industry trends, culture, and platform innovations to enhance creative thinking

Skills and Qualifications

• 6-8 years of experience in creative copywriting and content strategy, preferably in anagency environment
• Strong background in handling integrated brand campaigns across industries
• A natural storyteller who thinks both creatively and strategically
• Proven experience in client servicing, pitch development, and campaign ownership
• Excellent communication and presentation skills
• Ability to guide junior writers and collaborate across departments
• A strong portfolio showcasing diverse work across platforms – social, digital films,branded content, and more

Contract Type : Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.