Key Account Manager - Modern Trade

VIP Industries Limited; Bengaluru; On-site; INR 900,000 - 1,300,000; Full time

Job summary

VIP Industries invites applications for a Key Account Manager role based in Bangalore to lead the Modern Trade portfolio. The incumbent will drive sales across premium retail chains by strategizing shopper activities and aligning with company policies and strategies.

The role requires experience in modern trade with a focus on assortment, pricing, promotions, and stock management to sustain market share and achieve budgeting goals.

Qualifications

• 5+ years of experience in Key Account Management or Modern Trade operations.

Responsibilities

• Manage premium LFS/departmental stores (Shoppers/Lifestyle/Centro) for Travel bags, Accessories and Handbags.
• Assortment planning across categories to cover all price points & shelf share.
• Ensure timely new listing, SKU-level penetration & drive secondary sales category-wise.
• Negotiate terms of trade, optimize in-store & fixture spaces and plan monthly activations with chains.
• Benchmark competitor products & activities and develop an account-wise strategy to maintain market share.
• Ensure high fill rates by coordinating stock transfers from central warehouse to regional depots.
• Contribute to annual budgeting, demand planning, forecasting & new product/category development input to Marketing.
• Review store-wise performance, plan promotions and devise store plans with regional teams.
• Monitor margins and debtor management through timely GRNs & collections.
• Manage promotional spends by investing in promo space to drive growth.

Job description

We are looking to have a Key Account Manager to join our Modern Trade team based at Bangalore. The incumbent will play a key role in delivering the overall Modern Trade objectives, managing key National chains, strategizing/executing shopper activities to drive sales in accordance with the companies' policies and strategies.

Experience range: 5+ years

What this role will deliver:

• Manage the premium LFS/ departmental stores (Shoppers/ Lifestyle/ Centro etc.) for Travel bags, Accessories and Handbags
• Assortment planning across categories to cover all price points & shelf share.
• Ensuring timely new listing, SKU-level penetration & drive secondary sales category-wise.
• Negotiating terms of trade, best in-store & fixture spaces and plan monthly activation with chains.
• Benchmark competition products & activities and develop an account-wise strategy to maintain market share.
• Ensuring high fill rates by initiating timely stock transfers from the central warehouse to regional depots.
• Key role in annual budgeting, demand planning, forecasting & new product/category development input to the marketing team.
• Reviewing store-wise performance, planning promotions and devise big-to-mega store plan with regional teams.
• Maintained targeted gross margins & efficient debtor management by monitoring timely GRNs & regular payment collection.
• Managing promotional spends by making a viable investment in promo space to drive growth.

Why VIP Industries?

Because we're not just building products-we're building brands that travel with millions of consumers every day. From market-leading luggage brands to growing lifestyle portfolios, we're on an exciting transformation journey, creating opportunities for ambitious professionals to learn, lead, and make an impact.