Assistant Key Account Manager- Modern Trade

McNROE Consumer Products Pvt Ltd

Kolkata District

On-site

INR 900,000 - 1,500,000

Full time

13 days ago
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Job summary

McNROE Consumer Products Pvt Ltd is seeking a results-driven professional to oversee sales operations for the Modern Trade channel in the region. The role requires strong customer service and communication skills, with the ability to work independently to achieve sales targets.

You will prepare the Modern Trade sales strategy, drive profitability, and align promotions with the overall business strategy. The role includes category management, negotiations with chains, and leading a team of Brand

Qualifications

  • Strong customer service and written/oral communication skills.
  • Ability to work independently and drive sales targets.
  • Experience in modern trade, category management, and trade promotions.

Responsibilities

  • Prepare the Modern Trade sales strategy and growth plans.
  • Drive profitability and revenue/category share targets.
  • Align trade marketing and promotions with overall business strategy.
  • Lead portfolio growth planning with accounts, assortments, and launches.
  • Manage category management and promotion planning.
  • Drive operational efficiency for the modern trade channel.
  • Monitor performance and take corrective actions.
  • Achieve planned sales by channel and customer.
  • Collaborate with Marketing and KA teams.
  • Train and groom Brand Promoters and Merchandisers.

Skills

Sales Strategy
Channel Management
Negotiation
Team Leadership
Customer Service
Communication

Tools

MS Excel

Job description

The Candidate is responsible for overseeing sales operations, meeting targets and managing the sales team in the region. Candidates for this position must have strong customer service and communication skills, both written and oral. Able to handle the role independently.

  • Prepare the Modern Trade sales strategy & growth plans in line with business strategy.
  • Key responsibility is to drive profitability and deliver on the Revenue and Category Share parameters
  • Align and execute trade marketing and trade promotions interventions with the modern trade sales strategy and overall business strategy
  • Lead resource for planning portfolio growth initiatives with accounts, assortment planning, launch planning and execution, development and execution of Joint Business Plans.
  • Category management and Promotion planning
  • Driving operational efficiency for modern trade channel
  • Monitoring performance and taking corrective actions
  • Responsible for achieving planned sales by channel and customer
  • Achieving consistent growth by managing various internal and external stakeholders
  • Work within allocated promotional cost and ensure effective spending in driving sales and brand building
  • Lead resource for planning and negotiating for in-store activations, merchandising, sell-out plans with the accounts
  • Negotiate favourable annual trading and logistic contract with chain
  • Provide trade information, competitor's activities and market intelligent to company
  • Manage Accounts receivables, Responsible for debt collection and resolve all long outstanding debts
  • Resolve customer's trade issues, complaints and operational matters.
  • Manage and review outstation outlets through frequent market visit and liaising with local Sales Management
  • Work closely with Marketing team & KA Executives in achieving company's objective and vision
  • Training & grooming Brand Promoters and Merchandisers.
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