Inside Sales Manager

Suma Soft; Pune District; Hybrid; INR 1,200,000 - 2,400,000; Full time

Job summary

Suma Soft is seeking an Inside Sales & Lead Generation Manager in Pune, offering a hybrid work model. You will lead the lead-generation function, build a predictable B2B sales pipeline, and own top-of-funnel work across international markets.

You will mentor the Inside Sales team, develop GTM strategies, plan multi-channel campaigns, and partner with Sales, Marketing, and Leadership to optimize performance, CRM adoption, and data-driven decision making.

Qualifications

• 7-10 years in B2B Inside Sales or IT services sales.
• Proven experience leading lead-generation teams and campaigns.
• Strong GTM, outbound sales, and ABM knowledge.
• Experience selling to international markets (US/Canada/UK/Europe).

Responsibilities

• Lead, mentor, and manage the Inside Sales / Lead Generation team and hit targets.
• Develop and execute GTM strategies by industries, geographies, accounts, personas.
• Plan multi-channel campaigns across email, LinkedIn, cold calls, ABM, events.
• Create industry-specific value props, messaging, cadences, and playbooks.
• Identify new markets, accounts, and pipeline opportunities.
• Own top-of-funnel pipeline with qualified leads, meetings, opportunities.
• Track KPIs and optimize conversion via CRM analytics; drive performance.
• Collaborate with Sales, Marketing, Solution, and Leadership teams.
• Drive CRM adoption and use of sales intelligence tools.

Skills

B2B Inside Sales

Lead Generation

GTM Strategy

Campaign Management

CRM Analytics

Tools

Zoho

Salesforce

HubSpot

LinkedIn Sales Navigator

Apollo

ZoomInfo

Job description

Job Description Inside Sales & Lead Generation Manager

Experience: 7-10 Years | Location: Pune / Hybrid

Role Overview

We are looking for an Inside Sales & Lead Generation Manager to lead our lead-

generation function and build a predictable B2B sales pipeline. The role will own

team management, GTM strategy, campaign planning, pipeline generation, and

performance optimization across international markets.

Key Responsibilities

• Lead, mentor, and manage the Inside Sales / Lead Generation team and drive achievement of team targets.
• Develop and execute GTM strategies based on target industries, geographies, accounts, buyer personas, and solutions.
• Plan and manage multi-channel lead-generation campaigns across email, LinkedIn, cold calling, ABM, events, and partnerships.
• Develop industry-specific value propositions, messaging, sales cadences, and campaign playbooks.
• Identify new markets, industries, accounts, and opportunities for pipeline growth.
• Own the top-of-funnel pipeline, ensuring a consistent flow of qualified leads, meetings, and opportunities.
• Track campaign and team performance through KPIs, dashboards, and CRM analytics; continuously optimize conversion.
• Work closely with Sales, Marketing, Solution, and Leadership teams to align GTM and pipeline-generation initiatives.
• Drive adoption and effective use of CRM, sales intelligence, automation, and prospecting tools.
• Provide market intelligence and insights to refine sales strategy and positioning.

Required Skills & Experience

• 7-10 years of experience in B2B Inside Sales, Lead Generation, Business Development, or IT Services sales.
• Proven experience managing and developing a lead-generation / inside sales team.
• Strong understanding of GTM, outbound sales, ABM, campaign management, and pipeline generation.
• Experience selling to international markets, preferably US, Canada, UK, or Europe.
• Strong analytical, communication, coaching, and stakeholder-management skills.
• Hands-on experience with CRM and sales intelligence tools such as Zoho, Salesforce, HubSpot, LinkedIn Sales Navigator, Apollo, ZoomInfo, etc.
• IT services / technology domain experience preferred, particularly AI, Automation, ServiceNow, Cloud, Data & Digital Transformation.