Inside Sales Executive (Lead Qualification Specialist)
InApp Inc.
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Job summary
InApp Inc. is seeking an Inside Sales Executive (Lead Qualification Specialist) to bridge Marketing and Sales. You will vet, nurture, and transition MQLs into SQLs, focusing on the US IT services space and outbound strategies.
The role requires 3–5 years in related fields, strong English communication, and a hunter mentality to drive conversions across Trivandrum, Kochi, or remote work.
Qualifications
- 3–5 years in Inside Sales or lead qualification in IT services or software.
- Experience in US IT services space and outbound engagement desirable.
- Ability to write personalized emails and talk to IT managers and CTOs.
Responsibilities
- Engage with inbound MQLs via email, phone, and LinkedIn outreach.
- Conduct structured discovery to assess needs, budget, authority, and timelines.
- Qualify leads and convert them into SQLs.
- Collaborate with marketing and sales to ensure smooth lead handoff.
- Maintain accurate records in HubSpot CRM.
- Leverage intent data from 6sense to prioritize outreach.
- Follow up with leads through multi-touch cadences.
- Operate within US business hours for real-time engagement.
- Speak credibly about IT services like Cloud, Cybersecurity, AI, etc.
Skills
Tools
Job description
Get In Touch Back to Jobs
We are looking for a high-energy, detail-oriented Inside Sales Executive to join our growth team. Your primary mission is to act as the critical link between Marketing and Sales. You will take ownership of Marketing Qualified Leads (MQLs) and use a consultative approach to vet, nurture, and transition them into Sales Qualified Leads (SQLs).
The ideal candidate will have experience in the US IT services space, selling to the US market, and a strong understanding of lead-qualification frameworks, buyer-intent signals, and outbound engagement strategies.
- Engage with inbound Marketing Qualified Leads (MQLs) via email, phone, and LinkedIn outreach
- Conduct structured discovery to assess:
- Business needs and use cases
- Budget and decision-making authority
- Timeline and urgency
- Fit with our service offerings
- Qualify leads based on defined criteria and convert them into Sales Qualified Leads (SQLs)
- Collaborate closely with marketing and sales teams to ensure smooth lead handoff
- Maintain accurate and up-to-date records in HubSpot CRM
- Leverage intent data and account insights from 6sense to prioritize outreach
- Follow up consistently with leads through multi-touch cadences
- Operate effectively within US Business Hours to ensure real-time engagement with prospects.
- Understand IT services terminology (e.g., Cloud, Cybersecurity, Managed Services, Digital Transformation, AI Native Development) to speak credibly with IT Managers and CTOs.
- 3–5 years of experience in Inside Sales, Business Development, or Lead Qualification, specifically within the IT Services or Software domain.
- Proficiency in HubSpot CRM , experience using 6Sense, ZoomInfo or Sales Navigator is preferred
- Exceptional verbal and written English skills. You must be able to write personalized, non-templated emails that get replies.
- A “hunter” mindset , you follow the process, track your data, and constantly look for ways to improve conversion rates.
Analytics Engineering
- Translating business requirements into reusable data models
- Building semantic and business-friendly datasets
- Data lineage and impact analysis
- Data quality and testing frameworks
Data Warehousing Experience (High Priority)
Experience designing analytical models for:
- ERP systems (Deltek, CMiC, SAP, Oracle, etc.)
- Financial and accounting data
- Payroll and HCM data
- Project management and construction data (preferred)
- Procurement and vendor management
- Cross-system integrations and master data alignment
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