Inside Sales Executive

Vashi Electricals; Varanasi; On-site; INR 250,000 - 380,000; Full time

Job summary

Vashi Integrated Solutions Limited, operating under the Solar Mart unit in Varanasi, seeks an Inside Sales Executive to manage customers and installers via phone, WhatsApp, and email. You will generate and convert leads, hit revenue targets, and grow the installer network to support growth.

The role requires strong communication and sales skills, a customer-focused approach, and the ability to achieve monthly business targets from the Varanasi base.

Qualifications

• Graduate in any discipline.
• Experience in solar, electrical, B2B sales, tele-sales, distribution or channel sales preferred.
• Fresh graduates with strong communication and sales aptitude may be considered.
• Candidates must be comfortable working from Varanasi location.

Responsibilities

• Manage assigned customers and installers via phone, WhatsApp and email.
• Generate and convert sales leads through follow-ups and relationship management.
• Achieve monthly revenue and target KPIs.
• Cross-sell and upsell across solar categories.
• Expand installer base in the market and build relationships with customers and installers.
• Maintain CRM records and ensure timely follow-ups and lead conversion.

Skills

Inside Sales

Lead generation

Communication

CRM tools

WhatsApp

Email

Negotiation

MS Excel

Education

Graduate

Tools

CRM software

Job description

Job Description Inside Sales Executive

Company: Vashi Integrated Solutions Limited
Business Unit: Solar Mart
Position: Inside Sales Executive
Location: Varanasi, Uttar Pradesh
Department: Sales
Education: Graduate in any discipline
Experience: 1–3 years in Inside Sales / Tele-sales / B2B Sales preferred

Job Summary

We are looking for a motivated and result-oriented Inside Sales Executive to join our Solar Mart team in Varanasi. The candidate will be responsible for managing customers and installers through phone, WhatsApp and email, generating and converting leads, achieving revenue targets, and developing the installer network.

The ideal candidate should have strong communication and sales skills, a customer-focused approach, and the ability to achieve monthly business targets.

Key Responsibilities

• Manage the assigned customer and installer base through phone calls, WhatsApp and email.
• Generate and convert sales leads through effective follow-ups and relationship management.
• Achieve assigned monthly revenue and CP targets.
• Cross-sell and upsell products across different solar categories.
• Expand and develop the installer base in the assigned market.
• Build and maintain strong relationships with installers and customers.
• Improve and maintain the assigned Believer Score.
• Handle customer inquiries and provide timely information regarding products, pricing and availability.
• Coordinate with internal teams for order processing, product availability, billing and delivery.
• Maintain accurate customer and sales information in CRM and other required systems.
• Monitor competitor activities, customer requirements and market opportunities.
• Ensure a high level of customer satisfaction and timely resolution of queries.

Key Result Areas (KRA)

• Achieve monthly revenue targets as assigned.
• Maintain GP% above the defined benchmark.
• Respond to 100% of customer/installer inquiries within 2 hours.
• Consistently onboard new installers and expand the installer network.
• Achieve category-wise sales targets for:
  • Solar Panels
  • Inverters
  • BOS (Balance of System)
• Achieve the assigned Believer Score target.
• Achieve 80% or above in Sitara parameters.
• Maintain accurate and updated CRM records.
• Ensure timely follow-up and lead conversion.

Required Skills

• Strong Tele-sales / Inside Sales skills.
• Good understanding of lead generation and lead conversion.
• Strong verbal and written communication skills.
• Customer relationship management skills.
• Good negotiation and convincing abilities.
• Comfortable using CRM tools, WhatsApp and email.
• Target-oriented and self-motivated.
• Good follow-up and relationship-building skills.
• Basic knowledge of MS Excel will be an advantage.

Eligibility

• Graduate in any discipline.
• Candidates with experience in solar, electrical, B2B sales, tele-sales, distribution or channel sales will be preferred.
• Fresh graduates with strong communication and sales aptitude may also be considered.
• Candidates should be comfortable working from the Varanasi location.

Preferred Candidate Profile

The ideal candidate should be energetic, target-oriented and comfortable speaking with customers and installers on a regular basis. Experience in solar products such as panels, inverters and BOS will be an added advantage.