Roles and Responsibilities:
- Identifying and contacting potential influencers from platforms such as Instagram, YouTube, Facebook, Telegram, etc., who have large followings and relevant target audiences.
- Negotiating fair rates for content and ensuring the relevant agreements are in place with influencers.
- Creating content that resonates with the target audiences of specific channels/pages based on research, demographics, and data such as views, likes, comments, etc.
- Staying updated on influencer trends, emerging trends, and best practices, and planning and executing campaigns accordingly.
- Building and maintaining relationships with influencers to foster long-term partnerships.
- Ensuring campaigns are executed according to the set timeline.
Skills Required:
- Ability to plan, execute, and monitor multiple marketing campaigns (multi-tasking).
- Hands-on experience working with influencers and influencer marketing tools.
- Keen understanding of Gen Z habits and thinking.
- Ability to identify key market trends.
- Well-organized with excellent time management skills.
- Excellent interpersonal and relationship-building skills.
- Strong presentation and communication skills, both written and verbal, with high attention to detail.
- A proactive, go-getter attitude.
Work Location & Working Days
Languages:
- Hindi, Marathi, Kannada, and English