Sr. Social Media & Influencer Marketing Executive (From Marketing agency)

CAREERBLOC ~; Gurugram District; On-site; INR 900,000 - 1,200,000; Full time

Benefits offered by this job

On-site studio in Bengaluru

Weekly team lunches

Campaign debriefs

Job summary

CAREERBLOC is a fast-moving marketing agency in digital growth and brand activation, based in Bengaluru with a hands-on studio setup. We craft data-driven social media and influencer campaigns for D2C, SaaS, and lifestyle brands across India.

The role leads end-to-end campaigns, builds influencer networks, analyzes KPIs, and collaborates with creative and performance teams to optimize outcomes. A strong blend of strategy, execution, and trend awareness is essential.

Qualifications

• Experience leading end-to-end social media campaigns across multiple platforms.
• Strong influencer marketing and brand collaboration experience.
• Proficiency with analytics tools and platform insights to optimize campaigns.

Responsibilities

• Lead end-to-end social media campaigns across Instagram, LinkedIn, YouTube, and emerging platforms—concept to execution, including content calendars, captioning, visual direction, and performance tracking.
• Build, manage, and nurture relationships with macro, micro, and nano influencers across verticals—negotiate deliverables, brief creators, and ensure brand alignment and on-time delivery.
• Analyze campaign KPIs (engagement rate, CAC, ROAS, follower growth) and optimize creatives, posting times, and platform mix based on real-time data.
• Craft influencer outreach strategies, pitch decks, and contract templates tailored to brand tone, audience, and campaign goals.
• Collaborate with in-house creative and performance marketing teams to align content with paid media, UGC, and conversion funnels.
• Stay ahead of social trends, algorithm shifts, and platform updates—translate insights into actionable campaign adjustments and client recommendations.

Skills

Social Media Management

Influencer Marketing

Instagram

LinkedIn

YouTube

Content Strategy

Analytics Tools

Brand Partnership Negotiation

Tools

Canva

Meta Business Suite

Job description

About The Opportunity

A fast-moving marketing agency in the digital growth and brand activation sector, we craft data-driven social media and influencer campaigns that drive measurable engagement, conversions, and brand equity for top-tier D2C, SaaS, and lifestyle brands across India. Our team thrives on creativity, agility, and performance—turning social buzz into scalable business results with smart platforms, micro-influencer networks, and ROI-focused storytelling.

Role & Responsibilities

• Lead end-to-end social media campaigns across Instagram, LinkedIn, YouTube, and emerging platforms—concept to execution, including content calendars, captioning, visual direction, and performance tracking.
• Build, manage, and nurture relationships with macro, micro, and nano influencers across verticals—negotiate deliverables, brief creators, and ensure brand alignment and on-time delivery.
• Analyze campaign KPIs (engagement rate, CAC, ROAS, follower growth) and optimize creatives, posting times, and platform mix based on real-time data.
• Craft influencer outreach strategies, pitch decks, and contract templates tailored to brand tone, audience, and campaign goals.
• Collaborate with in-house creative and performance marketing teams to align content with paid media, UGC, and conversion funnels.
• Stay ahead of social trends, algorithm shifts, and platform updates—translate insights into actionable campaign adjustments and client recommendations.

Skills & Qualifications

• Must-Have
• Social Media Management
• Influencer Marketing
• Instagram
• LinkedIn
• YouTube
• Content Strategy
• Analytics Tools
• Brand Partnership Negotiation
• Preferred
• TikTok Marketing
• Canva
• Meta Business Suite

Benefits & Culture Highlights

• Work with top Indian startups and global brands—you’ll see your campaigns go live and scale.
• Fast-paced, meritocratic culture where initiative is rewarded and creative risks are encouraged.
• On-site collaborative studio setup in Bengaluru with weekly team lunches and campaign debriefs.

Skills: social media management,analytics tools,youtube,instagram,linkedin,content strategy,marketing agency,social media,influencer marketing,campaigns,influencer