Field Marketing Executive

Uma Inks; Piplaj; On-site; INR 350,000 - 650,000; Full time

Job summary

Uma Inks is seeking a proactive Sales Executive to expand its presence in the printing inks market. The role is field-based, focusing on building relationships, identifying opportunities, and delivering ink solutions to customers in the printing and packaging sector.

The candidate should be 2-5 years into sales or business development, with strong communication and willingness to travel. Familiarity with CRM tools and Excel is advantageous, and a valid driving license is a plus.

Qualifications

• 2-5 years of experience in sales, business development, marketing, or customer relationship management.
• Experience in printing, packaging, inks, chemicals, adhesives, or allied industries is preferred.
• Strong communication, negotiation, and interpersonal skills.

Responsibilities

• Identifying and developing new business opportunities within the printing and packaging industry.
• Visiting printing and packaging companies to generate leads and build long-term relationships.
• Understanding customer requirements and coordinating with the technical team to provide suitable ink solutions.
• Conducting product presentations and introducing customers to our range of printing inks and customized solutions.
• Following up on inquiries, quotations, trials, sample approvals, and order conversions.
• Maintaining regular communication with existing customers to strengthen relationships and increase business volume.
• Gathering market intelligence, including competitor activities, pricing trends, new product developments, and customer requirements.
• Preparing field visit reports and maintaining an organized database of customer interactions.
• Collaborating with internal teams, including production, R&D, and customer support, to ensure smooth execution and customer satisfaction.
• Representing the company at industry events, exhibitions, and networking opportunities whenever required.

Skills

Communication skills

Negotiation

Interpersonal skills

Willingness to travel

Independence

CRM tools

Excel

Driving license

Tools

CRM software

Job description

Role & responsibilities

As a Sales Executive at Uma Inks, you will play a key role in expanding our presence in the flexographic and gravure printing industry. This is a field-oriented role that combines relationship building, technical discussions, market development, and business growth.

Your responsibilities will include:

• Identifying and developing new business opportunities within the printing and packaging industry.


• Visiting printing and packaging companies to generate leads and build long‑term relationships.


• Understanding customer requirements and coordinating with the technical team to provide suitable ink solutions.


• Conducting product presentations and introducing customers to our range of printing inks and customized solutions.


• Following up on inquiries, quotations, trials, sample approvals, and order conversions.


• Maintaining regular communication with existing customers to strengthen relationships and increase business volume.


• Gathering market intelligence, including competitor activities, pricing trends, new product developments, and customer requirements.


• Preparing field visit reports and maintaining an organized database of customer interactions.


• Collaborating with internal teams, including production, R&D, and customer support, to ensure smooth execution and customer satisfaction.


• Representing the company at industry events, exhibitions, and networking opportunities whenever required.

Preferred candidate profile

We are looking for individuals who are ambitious, self-driven, and passionate about sales.

The ideal candidate should have:

• 2-5 years of experience in sales, business development, marketing, or customer relationship management.


• Experience in the printing, packaging, inks, chemicals, adhesives, or allied industries (preferred but not mandatory).


• Strong communication, negotiation, and interpersonal skills.


• A willingness to travel extensively and meet customers regularly.


• The ability to build relationships and convert opportunities into long‑term business partnerships.


• A proactive attitude and the ability to work independently.


• Basic knowledge of Microsoft Excel, reporting, and CRM tools.


• A valid driving license and access to personal transportation will be an added advantage.