Executive / Sr. Executive - Marketing (Referral)

Apollo Hospitals; Pune District; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

Apollo Hospitals in Pune seeks a marketing leader to drive referral programs and increase market revenue across hospital segments. You will lead a team, identify referral opportunities, and build strong hospital partnerships.

The role requires staying ahead of industry trends, preparing reports on outcomes, and expanding the referral network through active engagement with nearby hospitals.

Qualifications

• Experience in marketing with a focus on referral programs.
• Strong ability to drive revenue and manage a team.
• Ability to build networks with hospitals in the city.

Responsibilities

• Increase revenue generation for hospitals within the market by driving a team and directing focus on all business segments.
• Identify and target customer segments for referral programs.
• Prepare regular reports on referral marketing activities and outcomes.
• Stay updated on industry trends and best practices in referral marketing.
• Proven experience in marketing, with a focus on referral programs.
• Actively connect with nearby hospitals for referral marketing.
• Good at building and maintaining relationships and networks.
• Should have geographic knowledge of the city.
• Support in implementing changes management, roll out of strategic org. plan and bring out sustainable results.

Skills

Marketing

Referral programs

Team leadership

Relationship building

Market knowledge Pune

Job description

Role & responsibilities

• Responsible for increase in revenue generation for hospitals within the market by driving a team & directing desired focus on all business segments.
• Identify and target customer segments for referral programs.
• Prepare regular reports on referral marketing activities and outcomes.
• Stay updated on industry trends and best practices in referral marketing.
• Proven experience in marketing, with a focus on referral programs.
• Actively connect with nearby hospitals for referral marketing.
• Good at building and maintaining relationships and networks.
• Should have geographic knowledge of the city.
• Support in implementing changes management, roll out of strategic org. plan and bring out sustainable results.