Digital Marketing Telecaller

Arpanna Motors; Mumbai; On-site; INR 300,000 - 420,000; Full time

Job summary

Arpanna Motors is seeking a Digital Marketing Telecaller to handle leads generated through digital campaigns, social media, and websites. You will contact customers, understand their requirements, and drive follow-ups to convert online enquiries into showroom visits and test drives.

Ideal candidates have telecalling or sales experience in the automobile sector, with good communication skills and proficiency in CRM/DMS and Excel. Marathi, Hindi and English communication is preferred.

Qualifications

• Graduate or HSC with relevant telecalling or sales exposure.
• Experience in automobile sales, digital leads, or customer service is preferred.
• Good communication skills and ability to handle outbound calls.

Responsibilities

• Contact leads from digital campaigns and social media.
• Understand customer requirements and schedule showroom visits.
• Follow up regularly to convert enquiries into test drives.
• Maintain lead data in CRM/DMS and report daily activities.
• Coordinate with sales team to ensure timely lead follow-up.

Skills

Telecalling

Automobile sales

Digital leads

BPO experience

Customer service

Inside sales

Education

Graduate / HSC

Tools

CRM/DMS

Excel

Job description

Digital Marketing Telecaller Job Description

Job Title: Digital Marketing Telecaller Department: Sales / Digital Marketing Industry: Automobile / Automotive Dealership Location: Vile parle/ Andheri

Job Summary: We are looking for a Digital Marketing Telecaller to handle leads generated through digital marketing campaigns, social media, websites, and other online platforms. The candidate will be responsible for contacting customers, understanding their requirements, regular follow-ups, and converting online enquiries into showroom visits and test drives.

Key Responsibilities:

• Contact and follow up with leads received through Google, Facebook, Instagram, website, WhatsApp, and other digital platforms.
• Understand customer requirements regarding vehicle model, variant, budget, and purchase timeline.
• Make outbound calls to prospective customers and generate interest in products/offers.
• Schedule showroom visits and test drives.
• Follow up with customers regularly until enquiry conversion.
• Maintain accurate lead details and call status in CRM / DMS.
• Coordinate with Sales Consultants and ensure timely lead allocation and follow-up.
• Share information about vehicle features, offers, finance, exchange, and ongoing schemes.
• Handle customer queries professionally and provide relevant information.
• Track lead status and maintain daily calling/follow-up reports.
• Achieve assigned calling, lead conversion, showroom visit, and test-drive targets.
• Ensure proper follow-up on missed, old, and pending digital leads.
• Collect customer feedback and update the CRM accordingly.

Candidate Profile:

• Graduate / HSC preferred.
• 13 years of experience in telecalling, automobile sales, digital leads, BPO, customer service, or inside sales.
• Automobile dealership experience will be an advantage.
• Good communication and convincing skills.
• Basic knowledge of WhatsApp, social media, Excel, CRM/DMS.
• Target-oriented and comfortable with outbound calling.
• Good follow-up and customer-handling skills.
• Hindi and English communication required; Marathi preferred.

Key Performance Indicators (KPIs):

• Number of leads contacted
• Daily outbound calls
• Lead follow-up percentage
• Showroom visit generation
• Test-drive generation
• Lead conversion
• Booking conversion
• CRM data accuracy