Digital Marketing Manager (Performance & SEO) (Real Estate)

Time Hack Consulting; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

Time Hack Consulting in Bengaluru seeks an experienced performance marketing professional to design and execute data‑driven campaigns across Google, Meta, LinkedIn, and programmatic channels. You will leverage analytics, automation, and AI to maximise engagement and ROI while collaborating with creative teams to ensure brand consistency.

The role requires 2–5 years in performance marketing, strong analytics, and a track record across paid media, SEO, and multi‑market campaigns.

Qualifications

• 2–5 years of hands‑on performance marketing experience.
• Fluent with digital analytics platforms and optimisation tools.
• Exposure to multi‑market digital campaigns and AI tools.

Responsibilities

• Design, execute, and optimise data‑driven digital campaigns across Google, Meta, LinkedIn, programmatic, and other channels.
• Leverage analytics, automation, and AI tools to maximise engagement and ROI.
• Lead SEO initiatives with an agency, covering on‑page and off‑page activities.
• Develop integrated performance marketing strategies aligned to business goals.
• Define KPIs, set benchmarks, and monitor campaign targets.

Skills

Performance marketing

Analytics

Paid media optimization

AI in marketing

Campaign optimization

Communication & PM

Education

Bachelor’s in Marketing/Business/Engineering

MBA (marketing/digital) preferred

Tools

GA4

Looker

Meta Suite

Google Ads/Meta Ads Manager

Job description

Company Overview

Led by IIT & IIM Alumni, the company has a renowned presence in the bespoke luxury real estate development industry, focusing on transforming the residential landscape of Bengaluru with its innovative concept of 'personal sanctuaries.' The firm is committed to crafting homes that transcend traditional notions of living, offering residents a unique experience through conscious design and experiential aesthetics. They have raised Rs 150 crore funding from Dubai-based Luxe Port Group of Companies.

Key Responsibilities

• Design, execute, and optimize data-driven digital campaigns across multiple platforms (Google, Meta, LinkedIn, programmatic, etc.) to drive measurable business growth.


• Leverage analytics, automation, and AI tools to maximize engagement and ROI at the intersection of strategy, creativity, and technology.


• Lead SEO initiatives in collaboration with an SEO agency, covering on-page and off-page optimisations.


• Develop integrated performance marketing strategies across digital channels (search, social, display, video, affiliates, e-commerce) aligned to business goals.


• Define KPIs, set benchmarks, and ensure campaign targets are met.


• Plan, launch, and optimize paid campaigns on Google Ads, Meta, and other ad networks.


• Benchmark campaign performance against competitors and industry standards.


• Analyse user journeys, funnel metrics, and attribution models using advanced analytics platforms (GA4, Looker, Meta Suite).


• Refine campaigns via data insights, A/B testing, and audience segmentation for maximum ROI.


• Work closely with creative, design, and content teams to develop compelling ad assets.


• Ensure brand and communication consistency across all channels.


• Manage and optimize campaign budgets; track spend versus returns.


• Conduct competitive analysis and monitor industry trends for innovation opportunities.


• Deploy AI-powered tools for audience targeting, budget allocation, creative optimisation, and predictive analytics.


• Experiment with AI tools for performance uplift across channels.

Skills

• 2–5 years of hands‑on performance marketing experience, preferably in tech, e‑commerce, fintech, or consumer brands.


• Strong analytical thinking and quantitative skills; fluent with digital analytics platforms and optimisation tools.


• Expertise in paid media: Google Ads, Facebook/Instagram Ads, SEM, SEO, affiliate, display, video, and retargeting.


• AI skills: experience with marketing automation, predictive analytics, generative AI or prompt engineering for campaign uplift.


• Excellent communication, stakeholder management, and project management skills.


• Ability to thrive in a fast-paced, rapidly evolving digital landscape.


• Ability to work independently and within a team environment.

Qualifications

• Bachelor’s degree in Marketing, Business, Engineering, or related field.


• MBA preferred (especially with marketing or digital specialization); additional certifications in digital marketing (Google Ads, Meta, analytics, AI) are a strong plus.


• Passion for digital innovation and AI, proactive experimentation with new tools.


• Exposure to global or multi-market digital campaigns.


• Real estate experience is a plus.