Digital Marketing Executive

Pyrite Digital; Hyderabad; On-site; INR 300,000 - 540,000; Full time

Job summary

Pyrite Technologies Pvt. Ltd. in Hyderabad invites a Digital Marketing Executive to own and scale PPC campaigns across Google Ads and Meta platforms.

You will create, execute, and optimize paid strategies to drive measurable ROI and growth. The role requires 2-5 years of hands-on experience with analytics tools such as Google Analytics and Tag Manager, plus strong reporting, testing, and collaboration with design and content teams.

Qualifications

• 2–5 years of PPC campaign management experience across Google Ads and Meta.

Responsibilities

• Manage and optimize PPC campaigns on Google Ads and Meta platforms.

Skills

PPC Management

Google Ads

Meta Ads

A/B Testing

Keyword Research

Analytics

Google Tag Manager

Meta Business Suite

Education

Bachelor's degree in Marketing/Advertising

Tools

Google Analytics

Google Tag Manager

Meta Business Suite

Job description

From meaningful products to innovative and long-lasting companies, we strongly believe that nothing significant was ever achieved by oneself - create the future of commerce with us!

Digital Marketing Executive

Position Summary

Job Location

Working Hours

9:30 AM - 6:30 PM

Employment Type

Full time / On Site

Experience

2-5 years

About the job:

We are looking for a Digital Marketing Executive who can take ownership of managing and scaling our PPC (Google Ads) and Meta (Facebook/Instagram Ads) campaigns. The ideal candidate will be skilled in creating, executing, and optimizing paid advertising strategies that drive measurable results and ROI.

Responsibilities:

• Manage and optimize PPC campaigns across Google Ads, Meta (Facebook/Instagram), and other ad platforms.
• Plan, execute, and analyze paid digital marketing strategies to improve performance.
• Conduct keyword research, audience segmentation, and A/B testing.
• Optimize ad copy, creatives, bidding strategies, and landing pages.
• Monitor key performance metrics and provide detailed reports and insights.
• Stay updated with the latest platform trends and industry best practices.
• Collaborate with the design and content teams to create high-performing ad creatives.

Qualifications:

• 2-5 years experience in managing and optimizing PPC campaigns across Google and Meta platforms.
• Strong knowledge of performance metrics, attribution models, and ROI tracking.
• Experience with tools like Google Analytics, Google Tag Manager, and Meta Business Suite.
• Excellent analytical, communication, and project management skills.
• Ability to thrive in a fast-paced, result-oriented environment.
• Google Ads and Google Analytics certifications are a plus.
• Bachelor's degree in marketing, Advertising, or a related field.