Digital Marketing Executive

JITO; Jalgaon; On-site; INR 180,000 - 300,000; Full time

Job summary

JITO is seeking a Digital Marketing Executive to join our onsite team in Maharashtra. The role targets entry-level professionals who can plan, execute, and optimize multi-channel campaigns to boost brand visibility and lead generation.

The ideal candidate will work across SEO, SEM, SMM, content marketing, email marketing, and analytics, coordinating with sales and management to achieve measurable growth for the organization.

Qualifications

• Hands-on knowledge of digital marketing channels and analytics.
• Experience planning, executing and optimizing campaigns across platforms.
• Ability to analyze data and drive measurable growth within brand objectives.

Responsibilities

• Plan and execute digital marketing campaigns aligned to business goals.
• Develop campaign strategies for various target audiences.
• Coordinate with creative/content teams for assets and timing.
• Monitor performance daily/weekly and adjust tactics accordingly.
• Identify underperforming campaigns and implement improvements.
• Maintain campaign calendars and ensure timely launches.
• Track results and prepare performance reports.
• Execute SEO activities and support content optimization.
• Create and manage Google Ads and Meta Ads campaigns.
• Monitor budgets, CPC, CTR, conversions, and CPL.

Skills

Digital Marketing

Analytics

Campaign Management

SEO

SEM

SMM

Content Marketing

Email Marketing

Tools

Google Ads

Google Analytics

SEO Tools

Meta Ads

Job description

Job Type: FullTimePermanent

Work Mode: Onsite

Experience: EntryLevel

Travel Requirements:

Skills:

Digital Marketing

Digital marketing and analytics

Google Ads , Client Servicing , Digital Marketing, Social Media Marketing, Digital Branding, Ppc Campaigns, Content Marketing, Digital Campaigns , Account Management , Google AdWords , SEOSearch Engine Optimization.

We are looking for a creative, analytical, and result-oriented Digital Marketing Executive to join our marketing team. The ideal candidate should have practical knowledge of digital marketing channels and a strong understanding of how online marketing can be used to increase brand awareness, website traffic, customer engagement, qualified leads, and business growth.The selected candidate will be responsible for planning, executing, monitoring, and optimizing digital marketing campaigns across multiple platforms. The role will involve working on Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Google Ads, Meta Ads, content marketing, email marketing, website marketing, online lead generation, analytics, and performance reporting.The candidate should be comfortable working with data and should be able to analyze campaign performance, identify opportunities, and recommend improvements based on measurable results.The Digital Marketing Executive will work closely with the marketing, creative, sales, business development, and management teams to ensure that digital campaigns are aligned with organizational objectives.The successful candidate should have a combination of marketing knowledge, creativity, analytical thinking, communication skills, and technical understanding. The candidate should be capable of independently handling assigned digital marketing activities while coordinating with internal teams for content, creatives, campaign execution, and lead management.The role is suitable for someone who is passionate about digital marketing and wants to build a career in a fast-growing digital environment.2. ROLE OBJECTIVEThe primary objective of the Digital Marketing Executive is to support the organization's online marketing strategy and contribute to measurable business growth through effective digital campaigns.The candidate will be responsible for increasing online visibility, improving website traffic, g

Responsibilities

• Digital Marketing Campaign ManagementPlan and execute digital marketing campaigns according to business objectives.
• Develop campaign strategies for different target audiences.
• Coordinate campaign requirements with creative and content teams.
• Monitor campaign performance on a daily and weekly basis.
• Identify underperforming campaigns and recommend corrective actions.
• Maintain campaign calendars and marketing schedules.
• Ensure campaigns are launched according to approved timelines.
• Track campaign results and prepare performance reports.
• B. SEO ResponsibilitiesConduct keyword research for websites, landing pages, and content.
• Identify relevant primary and secondary keywords.
• Perform on-page SEO activities.
• Optimize page titles, meta descriptions, headings, URLs, and content.
• Monitor keyword rankings.
• Identify technical SEO issues and coordinate with developers for resolution.
• Improve internal linking structures.
• Support backlink-building activities.
• Conduct competitor SEO analysis.
• Monitor organic traffic and search performance.
• Work on local SEO activities where applicable.
• Monitor Google Search Console data.
• Identify opportunities to improve organic visibility.
• C. Google Ads ResponsibilitiesCreate and manage Google Ads campaigns.
• Conduct keyword research and competitor analysis.
• Prepare appropriate ad groups and keyword structures.
• Monitor campaign budgets and spending.
• Analyze clicks, impressions, CTR, CPC, conversions, and CPL.
• Optimize campaigns based on performance.
• Test different ad copies and targeting strategies.
• Monitor negative keywords.
• Support conversion tracking.
• Prepare Google Ads performance reports.
• Recommend improvements to increase campaign efficiency.
• D. Meta Ads ResponsibilitiesCreate and manage Facebook and Instagram advertising campaigns.
• Define relevant target audiences.
• Support campaign setup and ad creative coordination.
• Monitor campaign performance.
• Analyze reach, impressions, clicks, leads, engagement, CPL, and conversions.
• Test differen