Digital Marketing and content creator

Alliance Recruitment Agency; Ahmedabad District; On-site; INR 558,000 - 837,000; Full time

Job summary

Alliance Recruitment Agency is seeking an Analytics & Reporting specialist to generate regular reports on campaign performance, content engagement, and ROI. You will translate data into actionable insights to optimize marketing strategies and content plans.

In this role, you will present monthly performance reviews to the leadership team, collaborate with marketing partners, and support data-driven decisions with clarity and accuracy.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 7+ years of digital marketing experience with proven track record.
• Proficiency in Google Analytics, Google Ads, Facebook Business Manager.
• Strong knowledge of SEO/SEM best practices and social media marketing.
• Experience with email marketing platforms (Mailchimp, Constant Contact, etc.).
• Excellent analytical skills and data-driven decision making.
• Strong project management and communication skills.

Responsibilities

• Generate regular reports on campaign performance, content engagement, and ROI.
• Use data insights to optimize content strategy and marketing campaigns.
• Present monthly performance reviews to leadership team.

Skills

Analytical skills

Data-driven decisions

Communication skills

Project management

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Google Analytics

Google Ads

Facebook Business Manager

Mailchimp

Constant Contact

Job description

Analytics & Reporting

• Generate regular reports on campaign performance, content engagement, and ROI
• Use data insights to optimize content strategy and marketing campaigns
• Present monthly performance reviews to leadership team

Required Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field
• 7+years of digital marketing experience with proven track record
• Proficiency in Google Analytics, Google Ads, Facebook Business Manager
• Strong knowledge of SEO/SEM best practices and social media marketing
• Experience with email marketing platforms (Mailchimp, Constant Contact, etc.)
• Excellent analytical skills and data-driven decision making
• Strong project management and communication skills

Preferred Qualifications

• Google Ads and Analytics certifications
• Experience with marketing automation tools (HubSpot, Marketo)

Salary

₹ 50-75k Negotiable if skill set is met with requirements. Office time: 10am to 6pm