Customer Relationship Management Specialist

Careersathi; Indore District; On-site; INR 350,000 - 600,000; Full time

Job summary

Careersathi in Indore seeks a Customer Relationship Specialist to manage inquiries, maintain CRM records, and ensure timely follow-ups, overseeing the end-to-end engagement of students and professionals.

You will design outreach strategies, segment audiences, collaborate with counseling and sales teams to improve conversion and retention, analyze CRM data, optimize workflows, and prepare performance reports for decision-making.

Qualifications

• 1-2 years CRM experience, Edtech preferred, with strong analytical skills.
• Excellent communication to manage inquiries and coordinate with teams.
• Sales skills to drive admissions and nurture leads across programs.

Responsibilities

• Manage inquiries and maintain CRM records with accuracy.
• Ensure timely follow-ups and lifecycle engagement for learners and professionals.
• Design and implement relationship-building strategies; segment audiences.
• Collaborate with counseling and sales teams to improve conversion and retention.
• Analyze CRM data, monitor touchpoints, optimize workflows, and prepare performance reports.
• Resolve escalations and contribute to continuous process improvements.

Skills

CRM experience

Analytical skills

Communication skills

Sales skills

Market segmentation

Project management

Education

Bachelor's degree in business/marketing/management

Tools

CRM platforms

MS Office

Student information systems

Job description

Careersathi supports students and working professionals in securing admissions into management programs offered by reputed institutions in Indore. The organization’s experienced education counselors provide personalized guidance, respond to admission-related queries, and help individuals select programs aligned with their career goals. Careersathi focuses on simplifying the entire admission journey, from choosing the right course to final enrollment. It also assists learners in accessing recognized distance and online education programs from leading universities, ensuring a smooth and reliable experience.

Role Description

The Customer Relationship Specialist is a full-time, on-site role based in Indore. This role is responsible for overseeing the entire lifecycle of student and professional engagement, including managing inquiries, maintaining accurate CRM records, and ensuring timely follow-ups. The Specialist will design and implement relationship-building strategies, segment and target audiences, and collaborate with counseling and sales teams to improve conversion and retention. Daily activities include analyzing CRM data, monitoring communication touchpoints, optimizing workflows, and preparing performance reports to support strategic decision-making. The role also involves resolving escalations, enhancing service quality, and contributing to continuous process improvements for a better applicant experience.

Qualifications

• Candidates should possess 1-2 Years of Experience in CRM (Edtech preferred) with strong Analytical Skills to interpret CRM data, identify trends, and support data-driven decisions.
• Candidates should possess excellent Communication skills to manage inquiries, build rapport with learners, and coordinate with internal teams.
• Candidates should possess Sales skills to drive admissions, nurture leads, and support conversion across different programs and pull references from enrolled candidates.
• Candidates should possess Market Segmentation skills to categorize prospective learners and tailor outreach strategies.
• Candidates should possess Project Management skills to plan, execute, and monitor CRM initiatives and process improvements.
• Experience using CRM platforms or student information systems and proficiency with MS Office or similar tools.
• Bachelor’s degree in business, marketing, management, or a related field; experience in education services or admissions is an advantage.
• Ability to work collaboratively, maintain attention to detail, and uphold a learner-centric approach in a fast-paced environment.