Copywriter

TROOST

Haryana

On-site

INR 279,000 - 446,400

Full time

14 days+

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Job summary

A leading home furnishings company in Haryana, India, is seeking a creative Copywriter to produce compelling short-form ad scripts for Meta and Google ads. The ideal candidate will have 1–3 years of experience in D2C writing, ability to craft engaging hooks, and understanding of customer psychology. This full-time position is perfect for someone passionate about marketing and storytelling in the digital space.

Qualifications

  • 1–3 years of experience writing for D2C or performance-focused brands.
  • Strong understanding of short-form ads, especially 30–60 sec video scripts.
  • Ability to write scroll-stopping hooks.

Responsibilities

  • Write high-impact ad scripts for 30–60 second videos.
  • Create engaging copy for paid ads.
  • Work closely with creative team on storytelling ideas.

Skills

Writing for D2C brands
Creating ad scripts
Understanding customer psychology
Emotion-driven storytelling

Job description

We’re now looking for a creative, performance-driven Copywriter who can turn ideas into compelling short‑form ad scripts and copy that convert.

What You’ll Do
  • Write high-impact ad scripts for 30–60 second videos, specifically for Meta & Google ads.
  • Create crisp, engaging copy for paid ads.
  • Work closely with our creative team to brainstorm angles, hooks, and storytelling ideas.
  • Understand D2C customer psychology and craft copy that improves CTR, engagement, and conversions.
  • Break down product features into clear benefits, with strong calls‑to‑action.
  • Test multiple hooks and iterate based on performance data.
What We’re Looking For
  • 1–3 years of experience writing for D2C or performance‑focused brands.
  • Strong understanding of short‑form ads, especially 30–60 sec video scripts.
  • Ability to write scroll‑stopping hooks and emotion‑driven storytelling.
  • Familiarity with Meta Ads, UGC‑style ads, and influencer‑style scripting is a plus.

Send your resume and portfolio to support@troost.in.

Seniority level

Entry level

Employment type

Full‑time

Job function

Marketing, Public Relations, and Writing/Editing

Industry

Furniture and Home Furnishings Manufacturing

Location

Haryana, India

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