Copywriter

Nat Habit; Gurugram District; On-site; INR 700,000 - 900,000; Full time

Job summary

Nat Habit in India (Gurugram) is seeking a Senior Copywriter to craft compelling product ads and brand messages across image, animation, and video assets. You will research the brand, competitors, and category, create communication plans, and ensure a consistent brand voice across channels, collaborating with marketing and design teams.

Requirements include a Bachelor's in Advertising/Communications, 2+ years copywriting, a portfolio, and excellent written and verbal skills, with independent,

Qualifications

• Bachelor's degree or equivalent in Advertising or communications.
• 2+ years of copywriting experience.
• Portfolio is mandatory.
• Excellent written and verbal communication skills.
• Creative visualization and idea generation skills.
• Ability to work independently and be highly organized.

Responsibilities

• Research the brand, competition, and category and create a communication plan for the brand in line with the brand values.
• Create product specific ads copies for image, animation and videos to be used for performance marketing
• Ideate and execute content for a range of corporate marketing and communication materials
• Ensure consistent brand voice across all brand channels and pieces of communication.
• Understand the platform for communication and create work accordingly.
• Work closely with the marketing and design teams to brainstorm ideas & create concepts for ads, campaigns and social media content
• Ideate scripts for video content.

Skills

Creative thinking

Excellent communication

Independent worker

Education

Bachelor's degree in Advertising or Communications

Job description

About Us: We are making natural living a HABIT little by little. We do so by serving 100% natural self care to our consumers. The products are scientifically formulated, guided by ayurvedic principles & modern science. They are prepared fresh everyday in our ayurvedic kitchen, out of whole and raw ingredients such as fresh milk, curd, fruit pulps, flowers, herbs, nut & spices. They are finally tested clinically for efficacy & safety. This offering of Fresh Ayurveda has made a mark in the Indian personal care industry.

Today ~60Lac customers trust us for their personal care needs. The founding team has a strong startup experience, is well funded and backed by tier 1 institutional investors.

Role – Senior Copywriter

Responsibilities

• Research about the brand, competition, and category and create a communication plan for the brand in line with the brand values.
• Create product specific ads copies for image, animation and videos to be used for performance marketing
• Ideate and execute content for a range of corporate marketing and communication materials
• Ensure consistent brand voice across all brand channels and pieces of communication.
• Understand the platform for communication and create work accordingly.
• Work closely with the marketing and design teams to brainstorm ideas & create concepts for ads, campaigns and social media content
• Ideate scripts for video content.

Qualifications

• Bachelor's degree or equivalent experience in Advertising, communication
• 2+ years' of copywriting experience
• Creative bent of mind with strong visualization and idea generation skills
• Excellent written and verbal communication skills
• Ability to work independently and be highly organised
• Portfolio is mandatory

Website: www.nathabit.in

Instagram: www.instagram.com/nathabit.in