Community Manager

Kaapi Machines; Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Kaapi Machines, Mumbai-based leader in coffee equipment, is expanding into the home coffee segment. We seek a marketing professional to drive brand growth and audience engagement.

The role focuses on building India's largest home coffee brewer community, creating campaigns across channels, and collaborating with product marketing to leverage international content. To apply, you should have an MBA in Marketing and at least 4 years of marketing experience with 1 year in a similar role; strong

Qualifications

• MBA in Marketing (full-time) required.
• Min 4 years in marketing with at least 1 year in a similar role.
• MBA preferred location Mumbai.

Responsibilities

• Build India's largest home coffee brewers and coffee enthusiast community.
• Create and manage the brand persona for Kaapi Machines Somethings Brewing on social media and offline.
• Bring first-hand understanding of new age social channels to generate content for each platform.
• Work with the product marketing team to leverage content from all international brands and execute campaigns offline and online.
• Design and run marketing campaigns to increase traffic on website and overall brand revenue.

Skills

Brand Marketing

Content Creation

Social Media

Campaign Management

Presentation Skills

Education

MBA in Marketing (Full-time)

Job description

Kaapi Machines is an industry leader into the B2B Coffee equipment space, servicing top FB and corporate customers for 5 years. Company is now entering the B2C space with the launch of several top international brands in the Home Coffee brewing. Company intends to become a leader in the Home Coffee segment. It is an exciting time to be part of a new team who will help launch and grow this new business.

Role Responsibilities

Here are the key expectations from the role:

1. Build India s largest home coffee brewers and coffee enthusiast community
2. Create and manage the brand persona for Kaapi Machines Somethings Brewing on social media and offline
3. Bring first-hand understanding of new age social channels to generate relevant content for each platform
4. Work with the product marketing team to leverage available content from all international brands. Create and execute campaigns - both offline and online
5. Design and run marketing campaigns to increase traffic on website and overall brand revenue

Internal External Relationships

• Internal: Product/Business Management team
• Internal: Marketing communications team
• External: Agencies vendors

Qualifications and Education Requirements

• MBA (Marketing, Full time)
• Experience of min. 4 years overall in marketing and min. 1 years in a similar role

Preferred Skills

• Strong Presentation Communication skills. Strong interpersonal skills, ability to work in a team
• Self-starter, Bias for Action, Creativity

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.