Performance Marketing Executive

Jain International Trade Organisation - India; Mumbai; On-site; INR 279,000 - 446,400; Full time

Job summary

Jain International Trade Organisation - India is seeking a passionate entry-level digital marketer to join its team in Mumbai. The ideal candidate will manage social media accounts, run digital campaigns, create engaging content, and optimize SEO/SEM efforts. Key skills include social media marketing, content storytelling, and familiarity with online brand engagement. This full-time position focuses on building a strong online presence for Kalapurna Ghee across various platforms.

Qualifications

• Creative, data-driven individual who understands the food and lifestyle space on social media.
• Ability to create content independently or brief a team effectively.
• Familiarity with social media trends, reels formats, and algorithm changes.

Responsibilities

• Plan and execute digital marketing campaigns across multiple platforms.
• Create engaging content tailored to the brand voice.
• Manage and grow Kalapurna Ghee's social media accounts.
• Optimize paid ad campaigns and manage SEO/SEM.
• Handle email and WhatsApp marketing campaigns.
• Research competitors and market trends.

Skills

Social media marketing

Content marketing and storytelling

SEO/SEM

Job description

Kalapurna Pvt Ltd • Mumbai • Posted 1 day ago • Updated 1 day ago

Job Type: FullTimePermanent

Work Mode: Onsite

Experience: EntryLevel

Travel Requirements:

Skills:

social media marketing

Content marketing and storytelling

SEO/SEM

We need someone who is creative, data-driven, and passionate about building brands online. The ideal candidate:Understands the food and lifestyle space on social mediaCan create content independently or brief a creative team effectivelyIs obsessed with engagement, reach, and conversionsThinks like a customer — knows what makes people trust and buy a food brandStays updated with social media trends, reels formats, and algorithm changesIs proactive, takes initiative, and doesn't wait to be told what to post

Responsibilities

• Plan and execute digital marketing campaigns across Instagram, Facebook, YouTube, and other platforms
• Create engaging content — reels, posts, stories, and videos — tailored to our brand voice
• Manage and grow Kalapurna Ghee's social media accounts
• Run and optimize paid ad campaigns (Meta Ads, Google Ads)
• Handle SEO/SEM to improve website visibility and organic traffic
• Manage email and WhatsApp marketing campaigns
• List and manage products on e-commerce platforms like Amazon, Flipkart, and the brand website
• Track performance using tools like Google Analytics, Meta Insights, etc.
• Research competitors and market trends to stay ahead
• Collaborate with designers and videographers for creatives

Qualifications

• Experience: EntryLevel
• Skills: social media marketing; Content marketing and storytelling; SEO/SEM