Marketing Manager

Kevit Infotech LLP; Rajkot; On-site; INR 900,000 - 1,400,000; Full time

Job summary

Kevit.io is a fast-growing Conversational AI and Automation company helping businesses automate customer engagement across WhatsApp, Instagram, RCS, chatbots, and other messaging channels. We are seeking a Marketing Manager to lead our B2B marketing initiatives and drive demand generation for SaaS solutions.

This role offers ownership of strategies, multi-channel campaigns, and collaboration with Product and Sales to achieve growth.

Qualifications

• 2+ years of experience in B2B marketing, preferably in SaaS, IT, or product-based companies.
• Strong understanding of digital marketing (SEO, SEM, content, social, email).
• Experience with marketing automation and CRM platforms (HubSpot, Zoho, Netcore or similar).
• Knowledge of Google Analytics and campaign reporting.
• Excellent writing and communication skills.
• Analytical and problem-solving abilities.
• Ability to collaborate with Sales and Product teams.
• Based in Rajkot or willing to relocate.

Responsibilities

• Plan and execute B2B marketing campaigns across SEO, SEM, LinkedIn, Email Marketing, and WhatsApp.
• Generate high-quality marketing leads and support the sales pipeline.
• Create blogs, case studies, landing pages, whitepapers, and marketing collateral.
• Manage social media across LinkedIn, Instagram, Facebook, and X.
• Plan ABM campaigns and monitor ROI.
• Coordinate product launches and go-to-market campaigns with Product and Sales teams.
• Manage website content, landing pages, and conversions.
• Handle marketing automation and CRM-based lead nurturing.
• Represent Kevit at webinars, events, and partnership initiatives.

Skills

B2B Marketing

SaaS Marketing

Digital Marketing

Content Writing

Marketing Automation

CRM Platforms

Data Analysis

Lead Generation

Cross-functional Collaboration

Strategy & Planning

Tools

HubSpot

Zoho

Netcore

Google Analytics

Job description

Kevit.io is a fast-growing Conversational AI and Automation company helping businesses automate customer engagement across WhatsApp, Instagram, RCS, chatbots, and other messaging channels.

We serve 550+ businesses across industries including BFSI, Telecom, E-commerce, Healthcare, Education, Travel, and Finance. Our mission is to help businesses drive growth through AI-powered customer communication.

About the Role

We're looking for a passionate and results-driven Marketing Manager to lead our B2B marketing initiatives and drive demand generation.

This is an excellent opportunity for someone who enjoys building marketing strategies, executing campaigns, analyzing performance, and collaborating with cross-functional teams to generate business growth.

If you enjoy taking ownership, working with data, and building marketing engines—not just running campaigns—we'd love to hear from you.

Key Responsibilities

• Plan and execute B2B marketing campaigns across SEO, SEM, LinkedIn, Email Marketing, and WhatsApp.
• Generate high-quality marketing leads and support the sales pipeline.
• Create engaging content including blogs, case studies, landing pages, whitepapers, and marketing collateral.
• Manage social media presence across LinkedIn, Instagram, Facebook, and X.
• Plan and execute Account-Based Marketing (ABM) campaigns.
• Monitor campaign performance using analytics and optimize ROI.
• Coordinate product launches and go-to-market campaigns with Product and Sales teams.
• Manage website content, landing pages, and conversion optimization.
• Handle marketing automation and CRM-based lead nurturing.
• Represent Kevit at webinars, events, and partnership initiatives.

Required Skills & Qualifications

• 2+ years of experience in B2B Marketing, preferably in SaaS, IT, or Product-based companies.
• Strong understanding of Digital Marketing (SEO, SEM, Content Marketing, Social Media, and Email Marketing).
• Experience with marketing automation and CRM platforms such as HubSpot, Zoho, Netcore, or similar.
• Knowledge of Google Analytics, Search Console, and campaign reporting.
• Excellent communication and content writing skills.
• Strong analytical and problem-solving abilities.
• Ability to work closely with Sales and Product teams.
• Must be based in Rajkot or willing to relocate.

Good to Have

• Experience in LinkedIn Ads and Paid Marketing campaigns.
• Exposure to Account-Based Marketing (ABM).
• Familiarity with Conversational AI, WhatsApp Business API, or CPaaS products.
• Basic knowledge of Canva or Figma.
• Experience in international B2B marketing.

Why Join Kevit.io?

• Work on cutting-edge AI and Automation products.
• Own end-to-end marketing initiatives with real business impact.
• Collaborate with experienced Product and Sales teams.
• Learn B2B SaaS marketing, Product Marketing, and Growth Marketing.
• Opportunity to build and scale the marketing function as the company grows.

What We're Looking For

We're looking for someone who:

• Thinks strategically and executes effectively.
• Enjoys working with data and performance metrics.
• Takes ownership of outcomes.
• Loves experimenting with new marketing ideas.
• Wants to make a measurable impact on business growth.