Business Development Manager – Digital Advertising

SRV Media; Kolkata District; On-site; INR 600,000 - 900,000; Full time

Job summary

A leading digital marketing agency in Kolkata is seeking a Business Development Manager to drive client acquisition and revenue growth. The ideal candidate will have over 2 years of experience in business development within a digital marketing context and a solid understanding of digital advertising solutions. Responsibilities include identifying potential clients across multiple sectors, building a sales pipeline, and delivering tailored marketing solutions. This full-time role offers an opportunity to contribute to a vibrant agency with a performance-driven focus.

Qualifications

• Minimum 2 years of experience in business development or client acquisition.
• Strong understanding of digital advertising platforms.
• Excellent verbal and written communication skills.
• Ability to pitch confidently to CXOs, marketing heads, and decision-makers.
• Self-starter with strong organizational and negotiation skills.
• Proficiency in tools like HubSpot, Zoho CRM, or similar (preferred).

Responsibilities

• Identify and target potential clients in various sectors.
• Build and maintain a qualified sales pipeline.
• Understand client requirements and tailor advertising solutions.
• Collaborate with internal strategy and delivery teams to create high-impact proposals and media plans.
• Conduct competitive analysis, pricing negotiations, and pitch presentations.
• Maintain CRM hygiene, weekly reporting, and revenue tracking.
• Meet or exceed quarterly revenue targets.

Skills

Business development

Client acquisition

Digital marketing

Communication skills

Negotiation skills

Organizational skills

Tools

HubSpot

Zoho CRM

Job description

Business Development Manager – Digital Advertising

About SRV Media

SRV Media is a full-service integrated marketing and technology agency, empowering over 500+ brands across sectors with performance-driven strategies. With a legacy of digital transformation and innovation, we pride ourselves on delivering ROI-first campaigns and scalable digital solutions.

Role Overview

We are seeking a dynamic and results-driven Business Development Executive with a strong understanding of digital marketing services, especially in performance marketing, brand campaigns, and lead generation. Your primary responsibility will be to acquire new clients, pitch digital advertising solutions, and contribute to revenue growth.

Key Responsibilities

• Identify and target potential clients in sectors like education, healthcare, real estate, BFSI, and e-commerce.
• Build a qualified sales pipeline through outbound prospecting, networking, and inbound lead follow-ups.
• Understand client requirements and present tailored digital advertising solutions (Google Ads, Meta Ads, Programmatic, SEO, etc.).
• Collaborate with internal strategy and delivery teams to create high-impact proposals and media plans.
• Conduct competitive analysis, pricing negotiations, and pitch presentations.
• Maintain CRM hygiene, weekly reporting, and revenue tracking.
• Meet or exceed quarterly revenue targets.

Key Requirements

• 2+ years of experience in business development or client acquisition, preferably in a digital marketing agency.
• Strong understanding of digital advertising platforms and marketing KPIs.
• Excellent verbal and written communication skills.
• Ability to pitch confidently to CXOs, marketing heads, and decision-makers.
• Self-starter with strong organizational and negotiation skills.
• Proficiency in tools like HubSpot, Zoho CRM, or similar (preferred).

Seniority level: Associate

Employment type: Full-time

Job function: Sales and Business Development

Industries: Advertising Services