Business Development Manager (Advertisement / Consumer Promotions)

BigCity Promotions; Mumbai; On-site; INR 600,000 - 800,000; Full time

Job summary

BigCity Promotions is seeking a Business Development Manager (BDM) in Mumbai to drive revenue growth by onboarding new clients and creating opportunities across consumer and trade promotions. You will lead B2B concept sales, meet targets, and engage with brand managers and marketing heads through persuasive presentations.

The role requires 2–4 years in a B2B sales environment, strong communication and presentation skills, and willingness to travel across India.

Qualifications

• 2–4 years of experience in business development or client acquisition within a B2B sales environment.
• Strong communication and presentation abilities.
• Experience engaging with marketing heads, CMOs, and trade marketing teams.
• Willingness to travel across India.

Responsibilities

• Drive revenue growth by onboarding new clients and generating opportunities within the assigned region for consumer promotions, sales promotions, contests, and sweepstakes.
• Lead B2B concept sales efforts, ensuring targets and company objectives are met.
• Identify, prospect, and engage with India's top brand managers, marketers, and marketing heads through cold calling and presentations.
• Develop and deliver customized sales campaigns aligned with brand strategies and promotions.
• Think strategically to align brand objectives with BigCity’s rewards and tech-based solutions.
• Build and nurture relationships with key prospects for large consumer and corporate programs.
• Maintain and expand a strong sales pipeline by sourcing leads from internal and external databases.

Skills

B2B sales

lead generation

client acquisition

communication skills

presentation skills

Job description

• As a BDM, you will be responsible to drive revenue growth by onboarding new clients and generating opportunities within the assigned region for consumer promotions, sales promotions, contests, and sweepstakes.
• Lead B2B concept sales efforts, ensuring individual targets and company objectives are met.
• Identify, prospect, and engage with India's top brand managers, marketers, and marketing heads through cold calling, regular interactions, and persuasive presentations.
• Develop and deliver customized sales and trade promotion campaigns, requiring a deep understanding of brand marketing strategies, BTL/ATL promotions, and consumer engagement techniques.
• Think strategically to align brand objectives and marketing goals with BigCity’s in-house rewards and tech-based solutions.
• Build and nurture relationships with key prospects for large consumer and corporate programs, leveraging insights into India's loyalty landscape.
• Maintain and expand a strong sales pipeline by sourcing leads from internal and external databases.

Required Skills & Qualifications:

• 2–4 years of experience in a business development or client acquisition role within a B2B sales environment.
• Strong communication and presentation skills, with a background in concept/solution sales.
• Experience in corporate sales, particularly in engaging with marketing heads, CMOs, and trade marketing teams.
• Proven ability to establish and develop industry networks and long-term client relationships.
• Preferably well-connected with decision-makers in sectors such as Retail, Telecom, Consumer Durables, FMCG, and Banking.
• Prior experience working in a team-oriented environment, with a willingness to travel across India.