Business Development Manager

SoftwareOne; Gurgaon; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

SoftwareOne India is seeking a Channel Business Development Manager to drive partner growth across India, strengthen strategic channel relationships, and help partners increase profitability through SoftwareOne's cloud, software licensing, and managed services solutions.

In this role you will identify new opportunities, recruit and enable channel partners, and collaborate with sales teams and leadership to execute market development initiatives that maximize partner success and drive sustainable

Qualifications

• Experience in channel sales, partner management, or ecosystem development within the technology industry.
• Strong understanding of cloud solutions, software licensing, managed services, and partner-led business models.
• Experience recruiting, enabling, and growing IT channel partners within vendor, distributor, MSP, CSP, SI, or software environments.
• Knowledge of Microsoft CSP programs, AWS ecosystems, or cloud services business models.
• Excellent relationship-building, communication, and stakeholder management skills.
• Self-motivated and commercially driven, with the ability to identify opportunities and create long-term business value through partnerships.

Responsibilities

• Identifying, recruiting, and developing strategic channel partners to expand SoftwareOne's presence and market reach across India.
• Building and managing partner growth plans that align partner objectives with SoftwareOne's solutions, services, and go-to-market strategy.
• Helping partners improve operational efficiency and profitability through software licensing, cloud services, procurement, and lifecycle management solutions.
• Driving partner-generated pipeline, enabling business development activities, and supporting revenue growth opportunities.
• Collaborating with internal sales and leadership teams to execute market development initiatives and maximize partner success.
• Monitoring market trends, competitor activity, and customer demand to identify new routes to market and strategic growth opportunities.

Skills

Channel sales

Partner management

Business development

Ecosystem development

Stakeholder management

Cloud solutions

Job description

Why SoftwareOne?

SoftwareOne and Crayon have come together to form a global, AI-powered software and cloud solutions provider with a bold vision for the future. With a footprint in over 70 countries and a diverse team of 13,000+ professionals, we offer unparalleled opportunities for talent to grow, make an impact, and shape the future of technology. At the heart of our business is our people. We empower our teams to work across borders, innovate fearlessly, and continuously develop their skills through world-class learning and development programs. Whether you're passionate about cloud, software, data, AI, or building meaningful client relationships, you’ll find a place to thrive here. Join us and be part of a purpose-driven culture where your ideas matter, your growth is supported, and your career can go global.

The role

Are you passionate about building strategic partnerships that drive business growth and long-term success?

Do you enjoy helping partners unlock new revenue opportunities through cloud, software, and managed services solutions?

Are you excited by the opportunity to expand a thriving partner ecosystem while working with leading technology vendors and cloud providers?

At SoftwareOne, we help organizations maximize the value of technology through software, cloud, and digital transformation services. We are looking for a Channel Business Development Manager to drive partner growth across India, strengthen strategic channel relationships, and help partners increase profitability through SoftwareOne's solutions, services, and technology portfolio.

As a Channel Business Development Manager, you will be responsible for developing and growing SoftwareOne's channel partner ecosystem across India. Working closely with partners, sales teams, and leadership stakeholders, you will identify new opportunities, support partner enablement, and drive sustainable growth through cloud, software licensing, and managed services solutions.

Key Responsibilities:

• Identifying, recruiting, and developing strategic channel partners to expand SoftwareOne's presence and market reach across India.
• Building and managing partner growth plans that align partner objectives with SoftwareOne's solutions, services, and go-to-market strategy.
• Helping partners improve operational efficiency and profitability through software licensing, cloud services, procurement, and lifecycle management solutions.
• Driving partner-generated pipeline, enabling business development activities, and supporting revenue growth opportunities.
• Collaborating with internal sales and leadership teams to execute market development initiatives and maximize partner success.
• Monitoring market trends, competitor activity, and customer demand to identify new routes to market and strategic growth opportunities.

What we need to see from you

• Experience in channel sales, partner management, business development, or ecosystem development within the technology industry.
• Strong understanding of cloud solutions, software licensing, managed services, and partner-led business models.
• Experience recruiting, enabling, and growing IT channel partners within vendor, distributor, MSP, CSP, SI, or software environments.
• Knowledge of Microsoft CSP programs, AWS ecosystems, or cloud services business models.
• Excellent relationship-building, communication, and stakeholder management skills.
• Self-motivated and commercially driven, with the ability to identify opportunities and create long-term business value through partnerships.

Job Function

Sales

Accommodations

SoftwareOne welcomes applicants from all backgrounds and abilities to apply. If you require reasonable adjustments at any point during the recruitment process, email us at [e-mail].

Please include the role for which you are applying and your country location. Someone from our organization that is not part of the decision-making process will be in touch to discuss your specific needs and we will make every effort to accommodate you. Any information shared will be stored securely and treated in the strictest of confidence in line with GDPR.

At SoftwareOne, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

Additionally, we encourage experienced individuals that have taken an intentional career break and are now prepared to return to work to explore our SOAR program.