Channel Partnerships & Business Development Lead (B2B SaaS)

SalesMantu; Gurugram District; On-site; INR 1,200,000 - 1,800,000; Full time

Benefits offered by this job

Opportunity to build the channel partnership function

High visibility role with direct access to leadership

Significant growth opportunities

Job summary

SalesMantu is seeking a Channel Partnerships & Business Development Lead in Gurgaon to drive growth of its AI-powered CRM platform.

The ideal candidate will have 5+ years of experience in channel partnerships, focusing on onboarding and managing a diverse partner network including IT resellers. This role offers significant growth opportunities and direct access to company leadership.

Qualifications

• 5+ years of experience in Channel Partnerships, Alliances, or Partner Management.
• Proven track record of managing and scaling channel partner networks.
• Strong commercial and negotiation skills.

Responsibilities

• Identify and onboard IT resellers and strategic partners.
• Manage partner relationships and performance monitoring.
• Track and report on partner-sourced pipeline and revenue.

Skills

Channel Partnerships

Business Development

Negotiation Skills

Relationship Building

Job description

Channel Partnerships & Business Development Lead (B2B SaaS)

Location: Gurgaon (NCR)

Employment Type: Full-Time

Experience Required: 5+ Years

Reporting To: Founder / Managing Director

About the Role

We are a fast‑growing technology company headquartered in Gurgaon, looking for a senior Channel Partnerships & Business Development Lead to drive the growth and distribution of our AI‑powered CRM platform.

This is a partnerships‑focused, commercially driven role responsible for building, activating, and managing a network of channel partners, including IT resellers, VARs, system integrators, referral networks, and industry associations. The role also involves ongoing partner account management and business development activities such as organic LinkedIn marketing and supporting revenue streams for the business and its subsidiaries.

Key Responsibilities

• Identify, approach, and onboard IT resellers, VARs, system integrators, technology consultants, and strategic partners.
• Build and manage a structured partner acquisition pipeline from prospecting through onboarding.
• Develop relationships with partners already working with SME‑focused technology platforms.
• Establish partnerships that drive lead generation, pipeline growth, and revenue.

Partner Account Management

• Serve as the primary point of contact for all channel partners.
• Conduct regular partner reviews covering pipeline, performance, enablement, and growth opportunities.
• Ensure partners have access to relevant sales and marketing resources, including demos, pitch decks, sector‑specific collateral, and objection‑handling materials.
• Monitor partner performance and implement improvement plans where required.
• Build and manage a tiered partner program including referral, co‑sell, and strategic alliance partners.

Professional Referral Network Development

• Build and manage referral partnerships with Chartered Accountants, Company Secretaries, consultants, and advisory firms.
• Structure referral programs and commercial agreements.
• Drive engagement through events, outreach campaigns, and co‑branded initiatives.
• Ensure strong partner relationships and timely commission management.

Industry & Ecosystem Partnerships

• Develop relationships with industry associations, business networks, and SME‑focused organizations.
• Create co‑marketing opportunities, member engagement programs, and strategic partnerships.
• Represent the company at industry events, networking forums, and business conferences.

Revenue & Performance Management

• Track and manage partner‑sourced pipeline and revenue.
• Maintain accurate reporting on partner activities, opportunities, and performance metrics.
• Provide regular updates to leadership on partnership growth, pipeline health, and commercial outcomes.
• Own revenue targets generated through channel partnerships.

Required Qualifications

• 5+ years of experience in Channel Partnerships, Alliances, Business Development, or Partner Management within SaaS, Software, Technology, or B2B businesses.
• Proven track record of acquiring, managing, and scaling channel partner networks.
• Experience working with multiple stakeholder groups and driving revenue through partnerships.
• Strong commercial and negotiation skills.
• Excellent relationship‑building and communication abilities.
• Highly organized with strong pipeline and CRM management skills.
• Comfortable working in a fast‑paced startup environment.

Preferred Qualifications

• Existing network of IT resellers, VARs, technology consultants, or SME‑focused partners.
• Experience selling CRM, ERP, or SaaS products.
• Exposure to professional referral networks and industry associations.
• Additional language skills would be an advantage.

Why Join Us

• Opportunity to build and own the channel partnership function from the ground up.
• Work with a market‑ready AI‑powered CRM platform.
• Significant growth opportunities with potential to build and lead a larger partnerships team.
• High visibility role with direct access to company leadership.
• Opportunity to make a measurable impact on business growth and market expansion.

Disclaimer

This position is open to candidates of all backgrounds. We are an Equal Opportunity Employer.