Business Development Executive

Arowana Corporations; Visakhapatnam; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

International clients

Global sales exposure

Career growth

Incentives

Modern tools

Engineering & tech exposure

Job summary

Arowana Corporations in India seeks a proactive Business Development & Demand Generation Executive to drive growth by identifying prospects, generating qualified leads, and building a robust sales pipeline.

The role involves leveraging LinkedIn, email campaigns, CRM platforms, and lead‑generation tools, with exposure to GIS and engineering services domains.

You will research target markets, manage outreach campaigns, qualify opportunities, and support the sales team to convert leads into clients.

Qualifications

• Excellent verbal and written communication skills.
• Strong prospecting and cold‑calling skills.
• Good understanding of B2B sales and lead-generation processes.
• Experience with LinkedIn and professional networking platforms.
• Knowledge of CRM systems such as Zoho, Salesforce, HubSpot or similar.
• Experience with tools such as Apollo, ZoomInfo and LinkedIn Sales Navigator is preferred.
• Strong research and analytical skills.
• Ability to communicate with international clients professionally.
• Good follow-up and relationship-management skills.
• Self-motivated and target-oriented approach.

Responsibilities

• Identify and research potential clients across target markets and industries.
• Build and maintain prospect databases using LinkedIn Sales Navigator, Apollo, ZoomInfo and other lead-generation platforms.
• Identify key decision-makers such as Directors, Engineering Managers, Project Managers, Procurement Managers, BIM Managers and Business Owners.
• Conduct market research to identify new accounts, projects, companies and business opportunities.
• Maintain accurate prospect and lead information.
• Develop and execute outbound demand-generation campaigns through email, LinkedIn and other relevant channels.
• Create targeted prospect lists based on geography, industry, company size, services and decision‑maker profiles.
• Execute personalized email and LinkedIn outreach campaigns.
• Follow up with prospects through calls, emails and LinkedIn communication.
• Generate awareness and interest around the company's engineering and technology services.
• Monitor campaign performance and continuously improve outreach strategies.
• Qualify inbound and outbound leads based on business requirements, project scope.
• Schedule meetings and demonstrations between qualified prospects and the Business Development/Sales team.
• Understand customer requirements and identify relevant company services.
• Support the sales team in converting qualified leads into opportunities.
• Maintain regular communication and follow‑ups with prospects.
• Develop and maintain strong relationships with prospects and existing clients.
• Research target companies, ongoing projects, upcoming projects and business expansion activities.
• Identify potential opportunities in international markets such as UK, Ireland, DACH, Europe, Middle East and Australia.
• Track competitor activities, market trends and customer requirements.
• Develop account-based prospecting strategies for high‑value accounts.
• Maintain updated records of leads, prospects, activities, meetings and opportunities.
• Prepare weekly and monthly reports covering leads generated, qualified opportunities, meetings booked, conversion rates, data accuracy and activity.
• Ensure timely follow‑up and proper lead nurturing.

Skills

Verbal and written communication

Prospecting

Cold-calling

B2B sales

LinkedIn networking

CRM knowledge

Lead generation

Research and analytics

International client communication

Relationship management

Self-motivation

Education

Bachelor’s degree in business/engineering/marketing

MBA/PGDM in Marketing or International Business

Tools

Zoho

Salesforce

HubSpot

Apollo

ZoomInfo

LinkedIn Sales Navigator

Job description

Business Development & Demand Generation Executive

Job Summary

We are looking for a proactive and result-oriented Business Development & Demand Generation Executive to support our business growth by identifying new prospects, generating qualified leads, building relationships with potential clients, and creating a consistent sales pipeline.

The ideal candidate should have strong communication skills, a business development mindset, and hands‑on experience with LinkedIn, email campaigns, CRM platforms, and lead‑generation tools. Experience in GIS, AEC, Engineering Services, BIM, Structural Engineering, MEP, Manufacturing Engineering, or IT/Engineering Services will be an added advantage.

Key Responsibilities

• Identify and research potential clients across target markets and industries.
• Build and maintain prospect databases using LinkedIn Sales Navigator, Apollo, ZoomInfo and other lead-generation platforms.
• Identify key decision-makers such as Directors, Engineering Managers, Project Managers, Procurement Managers, BIM Managers and Business Owners.
• Conduct market research to identify new accounts, projects, companies and business opportunities.
• Maintain accurate prospect and lead information.

2. Demand Generation

• Develop and execute outbound demand-generation campaigns through email, LinkedIn and other relevant channels.
• Create targeted prospect lists based on geography, industry, company size, services and decision‑maker profiles.
• Execute personalized email and LinkedIn outreach campaigns.
• Follow up with prospects through calls, emails and LinkedIn communication.
• Generate awareness and interest around the company's engineering and technology services.
• Monitor campaign performance and continuously improve outreach strategies.

3. Business Development

• Qualify inbound and outbound leads based on business requirements, project scope.
• Schedule meetings and demonstrations between qualified prospects and the Business Development/Sales team.
• Understand customer requirements and identify relevant company services.
• Support the sales team in converting qualified leads into opportunities.
• Maintain regular communication and follow‑ups with prospects.
• Develop and maintain strong relationships with prospects and existing clients.

4. Market & Account Research

• Research target companies, ongoing projects, upcoming projects and business expansion activities.
• Identify potential opportunities in international markets such as UK, Ireland, DACH, Europe, Middle East and Australia.
• Track competitor activities, market trends and customer requirements.
• Develop account-based prospecting strategies for high‑value accounts.

5. Reporting

• Maintain updated records of leads, prospects, activities, meetings and opportunities.
• Prepare weekly and monthly reports covering:
• Leads generated
• Qualified opportunities
• Meetings booked
• Conversion rates
• Ensure timely follow‑up and proper lead nurturing.

Key Performance Indicators (KPIs)

• Number of qualified leads generated per Week/month
• Number of new accounts identified per Week/month
• Number of decision‑makers contacted per Week/month
• Marketing‑qualified leads (MQLs)
• Sales‑qualified leads (SQLs)
• Lead-to-meeting conversion
• Meeting-to-opportunity conversion
• Pipeline value generated
• Email and LinkedIn campaign performance
• Data accuracy and activity

Required Skills

• Excellent verbal and written communication skills.
• Strong prospecting and cold‑calling skills.
• Good understanding of B2B sales and lead‑generation processes.
• Experience with LinkedIn and professional networking platforms.
• Knowledge of CRM systems such as Zoho, Salesforce, HubSpot or similar.
• Experience with tools such as Apollo, ZoomInfo and LinkedIn Sales Navigator is preferred.
• Strong research and analytical skills.
• Ability to communicate with international clients professionally.
• Good follow‑up and relationship‑management skills.
• Self‑motivated and target‑oriented approach.

Preferred Industry Experience

• GIS Services
• AEC / Architecture, Engineering & Construction
• BIM Services (A/S/MEP)
• Structural Steel Detailing
• Manufacturing Engineering

Candidates with experience in any of the following sectors will be preferred:

• GIS Services
• AEC / Architecture, Engineering & Construction
• BIM Services (A/S/MEP)
• Structural Steel Detailing
• Manufacturing Engineering

Qualifications

• Bachelor’s degree in business administration, Marketing, Engineering, Commerce or a related field.
• MBA/PGDM in Marketing or International Business will be an advantage.
• 1–4 years of experience in Business Development, Lead Generation, Inside Sales, Demand Generation or B2B Sales.

What We Offer

• Opportunity to work with international clients.
• Exposure to global business development and sales.
• Career growth opportunities in Business Development and Sales.
• Performance‑based incentives.
• Opportunity to work with modern sales and prospecting tools.
• Exposure to engineering, technology and international markets.