Business Development Executive

Adwallz; Mumbai Suburban; On-site; INR 300,000 - 500,000; Full time

Job summary

Adwallz is seeking a dynamic, early-career Sales/Lead Generation professional in Mumbai. You will research decision-makers, build targeted B2B lists, validate data, and drive outbound campaigns via cold calls, emails and LinkedIn.

You’ll collaborate with Sales and Marketing to refine messaging and campaigns, track activity in CRM, and contribute to lead generation strategies. Freshers with strong communication, fluency in English and Hindi, basic LinkedIn/Excel skills, and a genuine interest in

Qualifications

• Freshers with strong communication and English/Hindi fluency are encouraged to apply.
• Basic knowledge of LinkedIn and Excel/Google Sheets is beneficial.
• Genuine interest in Sales, Marketing, AdTech or Media.
• Willingness to learn CRM and B2B sales tools.

Responsibilities

• Research and identify decision-makers such as CMOs, Brand Heads and Marketing Managers.
• Build targeted B2B lead lists using LinkedIn, Apollo.io and industry databases.
• Validate prospect information and maintain accurate lead data.
• Execute outbound campaigns through cold calling, email and LinkedIn.
• Understand prospect requirements and identify potential business opportunities.
• Qualify leads based on campaign fit, requirements and indicative budget.
• Book and hand over qualified meetings to the sales team.
• Maintain lead activity, follow-ups and pipeline information in CRM.
• Work closely with Sales & Marketing teams on targeting, messaging and campaigns.
• Share market and prospect insights to improve lead-generation strategies.

Skills

Strong communication

English fluency

Hindi fluency

Research

Outreach

Tools

LinkedIn

Excel/Google Sheets

CRM basics

Cold calling tools

Job description

Key responsibilities include:

• Research and identify decision-makers such as CMOs, Brand Heads and Marketing Managers
• Build targeted B2B lead lists using LinkedIn, Apollo.io and industry databases
• Validate prospect information and maintain accurate lead data
• Execute outbound campaigns through cold calling, email and LinkedIn
• Understand prospect requirements and identify potential business opportunities
• Qualify leads based on campaign fit, requirements and indicative budget
• Book and hand over qualified meetings to the sales team
• Maintain lead activity, follow-ups and pipeline information in CRM
• Work closely with Sales & Marketing teams on targeting, messaging and campaigns
• Share market and prospect insights to improve lead-generation strategies

What Were Looking For

Freshers / Entry-level candidates:

• Strong communication skills
• Excellent English and Hindi communication
• Comfortable with research, calling and outbound communication
• Basic knowledge of LinkedIn and Excel/Google Sheets
• Willingness to learn CRM and B2B sales tools
• Genuine interest in Sales, Marketing, AdTech or Media

Candidates with 1-5 years of experience:

• B2B sales / lead generation / business development experience preferred
• Experience with cold calling and outbound prospecting
• LinkedIn Sales Navigator and Apollo.io experience is a plus
• Strong communication, persuasion and follow-up skills

How Your Performance Will Be Measured

Your success will be driven by:

• Leads researched and quality of lead data
• Daily calls, emails and LinkedIn outreach
• Response and conversion rates
• Qualified leads generated
• Meetings booked
• Contribution to the sales pipeline
• CRM accuracy and follow-up discipline