Business Development Executive

Graticare Technologies; Mumbai Suburban; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Incentives

Travel allowance

Growth opportunities

Job summary

Graticare Technologies is seeking an energetic Field Sales Executive to drive growth in the healthcare IT segment across diagnostic centres, hospitals, and radiology clinics. You will lead demonstrations, present solutions like PACS, DICOM Viewer, Mini PACS, and teleradiology, and manage the full sales cycle from lead generation to deal closure.

The role requires a BA or related degree, 2–4 years of field sales experience, strong communication and travel readiness, and the ability to build

Qualifications

• Bachelor's degree in Business Administration, Marketing, or a related field.
• 2+ years of field sales, business development, or B2B sales.
• Experience in healthcare IT, medical equipment, diagnostic services, or medical software is preferred.
• Excellent communication, negotiation, and presentation skills.
• Strong client relationship management and lead-generation abilities.
• Ability to travel for client meetings and field visits.
• Basic knowledge of MS Office, Excel, and CRM tools.

Responsibilities

• Identify and acquire new clients, including diagnostic centres, hospitals, imaging centres, and radiology clinics.
• Promote and sell company products, including PACS, DICOM Viewer, Mini PACS, and teleradiology solutions.
• Conduct client visits, product demonstrations, presentations, and sales meetings.
• Build and maintain relationships with doctors, radiologists, hospital administrators, and diagnostic centre owners.
• Generate leads through cold calling, field visits, references, networking, and other channels.
• Understand client requirements and recommend suitable software solutions.
• Manage the complete sales cycle, from lead generation to negotiation and deal closure.

Skills

Communication

Negotiation

Presentation

Lead generation

Travel readiness

CRM

MS Office

Education

Bachelor's degree in Business Administration/Marketing or related field

Tools

CRM tools

MS Excel

Job description

Key Responsibilities

1. Identify and acquire new clients, including diagnostic centres, hospitals, imaging centres, and radiology clinics.
2. Promote and sell company products, including PACS, DICOM Viewer, Mini PACS, and teleradiology solutions.
3. Conduct client visits, product demonstrations, presentations, and sales meetings.
4. Build and maintain relationships with doctors, radiologists, hospital administrators, and diagnostic centre owners.
5. Generate leads through cold calling, field visits, references, networking, and other channels.
6. Understand client requirements and recommend suitable software solutions.
7. Manage the complete sales cycle, from lead generation to negotiation and deal closure.
8. Follow up with prospective clients and maintain a healthy sales pipeline.
9. Achieve monthly and quarterly sales targets.
10. Coordinate with technical and support teams for product demonstrations, installations, and client onboarding.
11. Prepare daily, weekly, and monthly sales reports.

Required Skills & Qualifications

• Bachelor's degree in Business Administration, Marketing, or a related field.
• 24 years of experience in field sales, business development, or B2B sales.
• Experience in healthcare IT, medical equipment, pharmaceutical sales, diagnostic services, or medical software will be preferred.
• Excellent communication, negotiation, and presentation skills.
• Strong client relationship management and lead-generation abilities.
• Ability to work independently and achieve sales targets.
• Willingness to travel for client meetings and field visits.
• Basic knowledge of MS Office, Excel, and CRM tools.

Preferred Candidate Profile

• Candidates with experience selling medical software, PACS, RIS, HIS, LIS, or healthcare technology solutions.
• Candidates having an existing network among hospitals, diagnostic centres, radiologists, and doctors.
• Strong experience in B2B field sales and client acquisition.
• Target-driven professionals with a strong closing ability.

Key Performance Indicators (KPIs)

• Number of new leads generated.
• Number of client meetings and product demonstrations.
• New client acquisition.
• Monthly revenue generation.Conversion rate and deal closures.
• Achievement of assigned sales targets.
• Client retention and relationship management.

Compensation & Benefits

• Salary: As per experience and industry standards.
• Performance-based incentives.
• Travel allowance as per company policy.
• Career growth opportunities.