Business Development Executive

Contentwhale; Kolkata District; On-site; INR 450,000 - 700,000; Full time

Benefits offered by this job

Health insurance

Quarterly rewards and recognition

Alternate Saturdays off

Job summary

Contentwhale is seeking a proactive Business Development Executive to support ghostwriting, publishing, and book marketing services. You will identify potential authors, entrepreneurs, and professionals, initiate conversations, and schedule meetings for senior consultants; a client-facing coordination role requiring excellent communication and research skills.

This is a full-time position based in India with exposure to global authors.

Qualifications

• Bachelor's degree in Business, Marketing, Publishing, or related field.
• 2 years of experience in business development, client coordination, or lead generation.
• Strong verbal and written communication in English.
• Organized, detail-oriented, and capable of managing multiple follow-ups.
• Comfortable using CRM tools, Excel, and outreach platforms.

Responsibilities

• Research and identify prospective clients (authors, entrepreneurs, thought leaders).
• Conduct initial outreach (calls, emails, LinkedIn, etc.) to introduce our services.
• Qualify leads and schedule meetings with senior consultants for detailed discussions.
• Maintain accurate client information, pipelines, and follow-up schedules in CRM/internal tools.
• Assist in preparing client briefs, and background research for senior team.
• Track outreach activities and share weekly reports on meetings scheduled.
• Stay updated on industry trends in publishing, ghostwriting, and author branding.

Skills

English communication

Research skills

Lead generation

Time management

Education

Bachelor's degree in Business/ Marketing/ Publishing

Tools

CRM tools

Excel

Outreach platforms

Job description

Job Summary

We are looking for a proactive Business Development Executive to support our ghostwriting, publishing, and book marketing services. The role focuses on identifying potential authors, entrepreneurs, and professionals, initiating conversations, and scheduling meetings for our senior consultants. This is a client-facing coordination role that requires excellent communication, research skills, and the ability to build initial trust with prospects.

Job Type: Full time

Key Responsibilities

• Research and identify prospective clients (authors, entrepreneurs, thought leaders)
• Conduct initial outreach (calls, emails, LinkedIn, etc.) to introduce our services
• Qualify leads and schedule meetings with senior consultants for detailed discussions
• Maintain accurate client information, pipelines, and follow-up schedules in CRM/internal tools
• Assist in preparing client briefs, and background research for senior team
• Track outreach activities and share weekly reports on meetings scheduled
• Stay updated on industry trends in publishing, ghostwriting, and author branding

Requirements

• Bachelors degree in Business, Marketing, Publishing, or related field
• 02 years of experience in business development, client coordination, or lead generation
• Strong verbal and written communication in English
• Organized, detail-oriented, and capable of managing multiple follow-ups
• Comfortable using CRM tools, Excel, and outreach platforms

Nice to Have

• Prior experience in publishing, content services, or creative industries
• Experience in LinkedIn lead generation or client prospecting

Benefits

• Opportunity to work with budding and established authors globally
• Exposure to the creative and publishing industry
• Learning & career growth opportunities under senior consultants
• Health insurance
• Quarterly rewards and recognition
• Alternate Saturdays off

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.