Business Development Executive

SyncUp; Gurugram District; On-site; INR 700,000 - 1,100,000; Full time

Job summary

SyncUp is seeking a Business Development Executive in Gurgaon to drive end-to-end enterprise sales. You will lead outbound outreach to international founders, qualify leads, coordinate with the technical team, and shepherd deals through negotiation, contracting, invoicing, and collections.

You will own the funnel from lead generation to closure, collaborating with the founder, and leveraging tools like Apollo, LinkedIn Sales Navigator, and Zoho CRM / Zoho Books to optimize the sales process.

Qualifications

• 2–3 years in B2B IT/consulting services sales (not product/SaaS subscriptions)
• Enterprise-type sales cycles with multiple stakeholders
• Experience outbound outreach to US/international prospects
• Excellent written and spoken English
• Willingness to work from the Gurgaon office and grow with a founder-led startup

Responsibilities

• Generate 5 warm leads per month and aim for 2 signed contracts
• Design and execute outbound campaigns via LinkedIn, email, and Apollo
• Build ICPs and target lists with personalized messaging
• Manage end-to-end pipeline in Zoho CRM from lead to conversion
• Collaborate with founder and tech team on proposals and pricing
• Coordinate discovery calls and client engagements with founders
• Oversee pre-sales assets, POCs, and negotiations
• Ensure timely invoicing and collection in Zoho Books

Skills

Lead generation

Outbound outreach

English proficiency

Enterprise sales

Ownership mindset

Tools

Apollo

LinkedIn Sales Navigator

Zoho CRM

Zoho Books

Job description

Business Development Executive

The Role

A hunter BD operations role owning the funnel end-to-end, working directly with the founder. You will run outbound outreach to international founders and enterprise stakeholders via LinkedIn, email, and Apollo; qualify leads; coordinate proposals with the technical team; and carry deals through negotiation, contract closure, invoicing, and collections.

Key Criteria

• Location: Gurgaon local - must work from office
• Experience: 2-3 years in B2B IT / consulting services sales (not product/SaaS subscriptions, not field sales)
• Sales cycle: Enterprise-type cycles - multi-week, multi-stakeholder, proposal-driven
• Ticket size: Has sold mid-to-large services deals - not small-ticket gigs
• Outreach skills: Hands-on LinkedIn hunting and lead generation; has done outreach to US / international prospects
• Tools: Apollo, LinkedIn Sales Navigator, CRM (Zoho preferred)
• Communication: Excellent written AND spoken English - will write outreach copy and be on calls with senior client stakeholders
• Attitude: Humble, hungry, high ownership - wants to grow with a founder-led startup, willing to do the groundwork

Role Responsibilities & KRAs

1. Lead Generation & Funnel Management

• KPI: Generate 5 warm leads/month and secure 2 signed contracts
• Design and execute outbound outreach campaigns using LinkedIn, email, and Apollo
• Build and refine Ideal Customer Profiles (ICPs), target lists, and personalized messaging
• Manage end-to-end pipeline in Zoho CRM - from lead capture to conversion
• Optimize inbound funnels (ads, landing pages, creatives) to drive high-quality leads
• Prepare and present weekly/monthly performance dashboards to leadership

2. Pre-Sales Engagement & Proposal Development

• Collaborate with the founder to define and refine inbound/outbound funnel strategies
• Create outreach scripts, email sequences, and sales assets (with design support)
• Coordinate discovery calls between prospects and founders
• Partner with technical leaders to:
• Present company capabilities and solution fits
• Support Proof-of-Concept (POC) execution and First-In-The-Door (FITD) initiatives
• Draft initial proposals (with technical inputs); mature to independently develop full proposals over time
• Assist in pricing strategy and negotiation within approved markup ranges

3. Deal Execution & Post-Sales Coordination

• Qualify inbound and outbound leads to ensure only high-potential opportunities reach leadership
• Collaborate with legal and clients to draft, review, and execute contracts
• Manage invoicing schedules in Zoho Books and coordinate timely collections
• Proactively prevent price undercutting and uphold margin integrity